The Unprecedented Domination of Mobile Sales On Black Friday And Cyber Monday 2017

Must Read

Superstitions across different countries – An Overview

Some believe that a superstition is anything that people believe that is based on myth, magic, or irrational thoughts. They are beliefs that are steeped in lore or tradition, and it is usually difficult to pinpoint the exact origin. Here is a brief compilation of Superstitions which are prevalent across different countries.

1.5 Million Engineers Pass Out In India Every Year, Fewer Getting Hired [Trends]

Engineering colleges have been springing up like wild mushrooms in India in the last few years. Their number has...

World’s Most Popular Ad Slogans: A Brief List To Inspire With !

Advertisement plays an important role for companies as well as consumers world wide. It gives a seller an opportunity...
Aarzu Khan
A full-time data scientists and a part-time industry analyst; still learning power of effective presentation and firm believer of the thought "Numbers are always magical". Love to be in the network of people who 'know' how to respect their time and keep others engaged in meaningful activities.

There is no denying to the fact that mobile is driving the growth of various industries, be it e-commerce, Healthcare or Retail. With 2.4 billion smartphone users by the end of 2017 to 6.1 billion smartphone users by 2020, the influence of mobile phone in people’s decision is an all-time high. It is, once again, proven from the contribution of mobile in Black Friday and Cyber Monday sales of 2017. But this time, mobile sales have dominated the Black Friday and Cyber Monday 2017 like never before.

A recent infographic, based on curated data by Localytics, highlights the unprecedented domination of mobile on Black Friday and Cyber Monday sales. Mobile accounted for 61% of total traffic on Thanksgiving 2017. The growing influence of mobile on US users shoppers clearly indicate shoppers’ preferences, revenue from mobile sales, average spend by smartphone OS, and more much.

All and all, mobile has emerged as the key element influencing shoppers to buy more and more every year.

Advertisements

Here are few of the actionable insights based on the findings highlighted in the infographic, all online e-commerce players must pay attention to:

  • eStore must pay more attention to Apple iPhone users. iOS users have deeper pockets than Android phone users. The average spent by iOS users on Black Friday/Cyber Monday sales 2017 has gone up by 5% to $127 as compared to just 1% increase in spent by Android users.
  • Cyber Monday 2017 recorded 16.8% increase in mobile sales compared to the last year.
  • With $6.59 billion sales, Cyber Monday emerged as the largest online sales day in the history of the US eCommerce. More than $1 billion more sales were recorded this day as compared to the last year’s Cyber Monday 2017 sales.
  • Smartphone accounted for 24.1% of total Cyber Monday revenue, amounting $1.59 billion in 2017.
  • Late evening hours, between 8 PM – 11 PM, were the busiest time on Cyber Monday in terms of online sales. Online shoppers were 4X more active during this three hours compared to the annual average.

Here is the complete infographic:

Cyber Monday 2017

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest News

India the 3rd Worst Economically Affected Nation by Internet Shutdowns in 2019: Report

2019 saw an increasing awareness about internet shutdowns in the Indian population due to unprecedented first-hand experience...

Amazon and Flipkart Under The Lens Of Indian Authorities For Competition Squashing Activities!

The ongoing tug of war between Offline and Online retailers in India seems to be far from over. On Monday, the Competition...

Constant Internet Suspensions In India Affecting Online Transactions and Economy Adversely

In the wake of the highly controversial and prejudiced Citizenship Amendment Act and other related legal developments such as the NRC, IT...

The Current Generation Require Technology In Class To Make The Most Of Future Opportunities

Technology is the current drive for everything. It has influenced all aspects of life, including cultures. It affects the way we live,...

Reliance Jio Offers Free Calls Over WiFi: Activate It Now

Following Airtel’s launch of VoWiFi calling in December 2019, Jio has now started rolling out VoWiFi calling, as well.

UPI Scam: A Man Loses Rs. 1.01 Lakhs While Using Paytm and Google Pay

Facebook finds it itself in the middle of its first scam of the new decade and the catalyst seems to be its...

In-Depth: Dprime

YouTube Should Have Bid Adieu To Dislike Button Much Earlier?

Online video sharing platform YouTube can be a ruthless place for content creators targeted by 'dislike mobs'. And the site owners totally understand that...

Facebook Has Pulled Off A Masterstroke By Integrating Its ‘Family Of Apps’?

It’s indeed hard to believe that ONE man sitting at Menlo Park, oversees how nearly a third of the world’s population interacts with each...

Facebook’s Crunch Conquest: By Relying Largely On The US Market, Is Facebook Running a Risk?

Two billion! That's Facebook, Inc. (NASDAQ: FB) for you - Right when you thought that this social-media giant has already connected the entire world, it's...

More Articles Like This