Will Zynga Break Out Of Facebook Cocoon ?

Must Read

Darkest Before Dawn: Can India Survive Its Worst Ever Recession?

Bolt your doors, batter down your hatches, brace yourselves. Recession is about to make landfall.

WeWork Valuation: $2.9 Billion, Way Below Than Estimated $47 Billion 6 Month Ago

If you are thinking it is some kind of clickbait, you are highly mistaken. The debate on...

Is Bill Gates Developing Covid-19 Vaccine To Track Billions Of Users Worldwide?

Bill Gates is once again at the centre stage of controversy related to novel Coronavirus.

Worlds biggest social networking giant Facebook might step into trouble soon. People who want to invest on Facebook IPO are concerned about the main issues in terms of revenue. Delay in Facebook IPO and varying IPO rates is already creating a lot of stir for the Facebook CEO Mark Zukerburg. And now Zynga has stood up only to create hurdles for Facebook.

Zynga is one of the popular gaming website which provides application for social media users. It’s having more than 240 million active monthly users who are actively indulge in Zynga gaming apps like CityVille, Zynga Poker, Draw Something, Hidden Chronicle, Farm Ville, Caste ville, Words With Friends, Empires & Allies, Scramble With Friends, Café World, The Pioneer Trail, Indiana Jones TM, Adventure World and the most famous of all Mafia Wars.

Facebook counts a healthy revenue from Zynga inc. In the year 2011 Zynga accounted nearly one-fifth (19%) for Facebook’s total revenue and 15% revenue in the first quarter of 2012. 11% cash payment had been paid by Zynga in 2011 and 12% in the first quarter of this year. It is clear that Facebook is dependent on Zynga for increasing its traffic as well as revenue. However, Facebook’s announcement of going public with its IPO filing is creating unsatisfactory agendas to Zynga inc.

Advertisements

 

Zynga launched its own web page to promote its games. It could be a vision or strategy of Zynga’s betterment in the near future. Through Zynga.org, Zynga gamers have raised more than $10 million revenue. No doubts that it is a remarkable progress for Zynga but could turn out to be a disaster for Facebook. It straightly will affect the Facebook revenue.

The biggest challenge for Facebook is about what strategy that should be put to make its “Third Party” application installers happy? Where as the other competitors of Facebook like “Twitter” and “Google+” are constantly eyeing the pit fall of it. A single mistake could bring down the Giant. Now it is a challenge for Facebook  to satisfy Zynga. Other wise the next option for Facebook is to acquire any popular gaming company.

The ssshhh silence will clear after the IPO auction.

1 COMMENT

LEAVE A REPLY

Please enter your comment!
Please enter your name here
Advertisements

Latest News

Uber India Layoffs 25% Workforce Citing Tough Market Conditions

After laying off thousands of employees in the US, Uber is scaling down its operations in India...

Apple is Being Evil For 1.5 Billion iPhone, iPad Users Worldwide

Last year when Apple Inc. (NASDAQ:AAPL) was accused of recording everything that iPhone users were talking through Siri, the company was quick...

Is Bill Gates Developing Covid-19 Vaccine To Track Billions Of Users Worldwide?

Bill Gates is once again at the centre stage of controversy related to novel Coronavirus. Battling falsehood and paranoid...

Darkest Before Dawn: Can India Survive Its Worst Ever Recession?

Bolt your doors, batter down your hatches, brace yourselves. Recession is about to make landfall. According to Goldman Sachs, a...

Crisis Of Trust: The Glue Between Brands, Customers And Employees!

The COVID-19 crisis, which shows no sign of stopping any time soon, has left no life untouched in terms of impact. It...

WeWork Valuation: $2.9 Billion, Way Below Than Estimated $47 Billion 6 Month Ago

If you are thinking it is some kind of clickbait, you are highly mistaken. The debate on the valuation of WeWork once...

In-Depth: Dprime

Facebook Shops: Looking Beyond Ad Dollars!

Amid this global pandemic, when companies are struggling to find new verticals to pivot towards in order to maintain their revenue and...

Facebook Fake Accounts: The Inevitable Battle That May Last Forever!

For all social media platforms, battling with the growing number of scammers, hackers and all other kinds of malicious users have become...

YouTube Should Have Bid Adieu To Dislike Button Much Earlier?

Online video sharing platform YouTube can be a ruthless place for content creators targeted by 'dislike mobs'. And the site owners totally understand that...

More Articles Like This