The above graph represents the Zynga advertising revenue vs bookings by quarter, starting from fiscal Q1 2017 to the recently completed quarter. In Q1 2020, the company recorded a notable YoY and QoQ decline in its advertising revenue and bookings. Zynga ads revenue clocked $59.29 million during the first quarter of 2020, with a decline of 9% YoY and 25.6% QoQ. On the other hand, Zynga’s advertising bookings declined a 8.7% YoY and 25.7% QoQ, to $59.26 million during the same quarter.
One must note that advertising accounted for only 14.68% of Zynga’s total revenue in Q1 2020.
|Source||Zynga Quarterly Reports, SEC Filings|
|Note||Zynga fiscal year starts from January 1st|
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