Social Media

After years of experiments, scratch-offs and upgrades, Facebook Inc. (NASDAQ:FB) is apparently going to roll out a News Reading App designed and developed for mobile devices, or one could tag it as - 'TheFlipboard Killer. According to Mike Issac, former...

A lot of small businesses, bloggers and even large companies have tried the automation approach to marketing. In some ways, there's a certain kind of appeal there. With 'manual marketing' you spend a lot of time and money on...

An increasing demand for informative articles, news and blogs over a period of time has pushed several networking sites like Facebook Inc. (NASDAQ:FB) and other most visited websites by users to provide well designed informative content. People generally like...

We had discussed earlier about social ads spending across the globe, which was reported to be increasing steadily on a Q-O-Q basis in both developed as well as developing states. This is due to the increasing usage of networking...

Internet penetration rate across the globe is steadily rising day-by-day, so is the social network penetration (social media sites and messenger apps together) as users are getting acquainted with various networking sites like Facebook Inc. (NASDAQ:FB), Twitter Inc. (NYSE:TWTR),...

India is witnessing an exponential growth in terms of digital media usage as more people are consuming digital media and adopting latest trends in arenas like social media, mobile devices, OS preferences and a preferred web browser. India is...

Inevitability of social media presence is now a fact that brand marketers across the globe must live with, but very few have grasped the main essence or meaning of the word social media and are managing their social media...

Creating fake profiles, increasing likes, fake followers, fake clicks, fake shares, fake reviews and fake accounts has now turned into a booming business. By 2014, more than 15% of social media reviews on various networking sites like Twitter Inc....

Brand marketers across the globe have realised the importance of various social media and online marketing techniques. But very few are able to estimate how much to invest or what are the possible returns from a particular investment, or...

The social media titan Facebook Inc. (NASDAQ:FB) has a vast reach in the developed state of U.K with over 57% of the total population adopting the site for networking. Of the total population of 63 million odd, more than...