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social media marketing effectiveness

Why Social Media Marketing Is So Effective For Brands?

Life without smartphones is just not possible. Instant messaging has replaced handwritten letters, phone calls and SMS for that matter. Meeting and connecting with people majorly refers to connecting over social media platforms.As the mode of communication evolves, businesses...
social-media-marketing-best-platforms

LinkedIn Is More Effective Marketing Platform Than Facebook, Twitter [REPORT]

Businesses are harnessing the power of social networking platforms for a personalised lead nurturing process. Almost 86% B2B marketers rely on social media platforms for higher conversion rates, and most of these marketers can be found active on Facebook. However,...
facebook-new-reaction-growth-from-may-to-june

Reaction Over Facebook’s New Reactions: 22.4% Increased From May To June 2016 [STUDY]

Emoticons have become an integral part of our conversations. They are not just 'symbols' but a direct reflection of our emotions. Hence, it is not surprising that the social media giant Facebook launched Reactions, an extension of the Like...
Social-Media-leadership@2x

Social Media Creates New Demands and Opportunities for Businesses

With more than 2.2 billion users, Social Media Industry has become one of the most lucrative platforms for brands and marketers. Many businesses nowadays are finding that the ever-increasing repertoire of tools available through social will allow them to...
social media roles

Social Media Marketing in 2016: The Success Measures, Budget And Challenges [REPORT]

About 2.2 billion internet users worldwide have already boarded social media platforms. This figure is expected to increase to 2.5 billion by the end of 2018. This makes social media as the most effective communication channel for brands as...
instagram-userbase-growth

Instagram User Base Growth: 500 Mn MAUs, 80% From Outside the US

The leading photo and video sharing app, Instagram has joined the elite league of social media apps like Facebook, WeChat, Facebook Messenger and WhatsApp. Recently, the five and a half years old company surpassed 500 million monthly active users....
Microsoft LinkedIn acquisition

Does Microsoft’s $26.2 Billion Splurge On LinkedIn Make Sense? A Tear Down Analysis !

The tech world as of late has been rife with news of mergers and acquisitions. While some like the $67 billion Dell-EMC merger has been desperate bids to survive in a rapidly evolving industry, others like Facebook's $19 billion...
Microsoft buys LinkedIn

Reading Into The Microsoft Acquisition of LinkedIn !

The software giant Microsoft yesterday announced its decision to buy LinkedIn, the world’s leading professional networking site, for $26.2 billion, or $196 per share, in cash. The acquisition which has already been approved by the boards of both the...
social media marketing

Facebook And Twitter Marketing Is Not About Sharing Links Anymore: Wake Up Call for...

Content creators and marketers including all major publishers who rely upon social media for engaging their audiences, need to rework on their strategies as the old ones are beginning to fall flat. At present, nearly 100,000 brands battle it...
social media marketing mistakes

3 Most Common Mistakes Social Media Marketers Are Committing In 2016

In their quest for greater sales and increased ROI, the self-appointed “digital marketing guru” has lost touch with what social media has evolved into. A game-changer in the field of marketing is social media that brought in groundbreaking changes...
Linkedin users data leaked

Blast From the Past: 117 Mn LinkedIn Users’ Information Are Up for Sales

'One should avoid digging in the past'; This idiom doesn’t apply on the hackers as some of them mint millions by only by peeping into the dump yards. One such incident occurred lately, as a hacker named 'Peace' tried...
Social-Media-Marketing-ROI

4 Branding Strategies on Social Media that Guarantee ROI

Today, building a brand goes hand in hand with being active on social media. As consumers spend a lot of time there, companies have an opportunity to utilize various platforms and spread the awareness of their brand.There are many...
content-compressed

5 Effective Ways to Integrate Social Media Into Websites

Today’s business owners expect a website to be much more than just a place to find information about products and services. The rise of social media means website owners also want to tap into this huge pool of potential...
social-login-share-q3-2015

Facebook Powers More Than 69% of Social Logins On Mobile Apps And eCommerce Sites...

With the exploded adoption of social networks people have started showing their back to traditional online registration process required to log in to online websites and apps. The social networking giant Facebook Inc. (NASDAQ:FB) has been ruling the social login...
countries with maximum social media users q3 2015

YouTube Gets More Visits Than Facebook But Lags Behind In Active Usage [REPORT]

Along with the time the human life is evolving, connectivity groomed itself into a powerful medium to keep the world intact. Man being a social animal, in this digital world cannot afford losing connectivity even for a second. As...
social network sqeeqee

Is The New Social Network Sqeeqee Promising a New Way to Monetize Influence?

Many social networking sites provide value for users, from quick and easy ways to keep in touch with friends and family, easy event planning, to media-sharing, but Sqeeqeee.com may just be the first social networthing site out there. Its...

Participate & Win Amazon Gift Cards

What Are You Expecting From Your Next Smartphone? [Survey]

Don't pay for a smartphone with features offered by manufacturers, let manufacturers offer the features you are willing to pay for! Smartphone - A need,...

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