Tuesday, January 17, 2017
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Social News

Social-Media-leadership@2x

Social Media Creates New Demands and Opportunities for Businesses

With more than 2.2 billion users, Social Media Industry has become one of the most lucrative platforms for brands and marketers. Many businesses nowadays are finding that the ever-increasing repertoire of tools available through social will allow them to...
social media roles

Social Media Marketing in 2016: The Success Measures, Budget And Challenges [REPORT]

About 2.2 billion internet users worldwide have already boarded social media platforms. This figure is expected to increase to 2.5 billion by the end of 2018. This makes social media as the most effective communication channel for brands as...
instagram-userbase-growth

Instagram User Base Growth: 500 Mn MAUs, 80% From Outside the US

The leading photo and video sharing app, Instagram has joined the elite league of social media apps like Facebook, WeChat, Facebook Messenger and WhatsApp. Recently, the five and a half years old company surpassed 500 million monthly active users....
microsoft-acquisition-of-LinkedIn-analyis

Does Microsoft’s $26.2 Billion Splurge On LinkedIn Make Sense? A Tear Down Analysis !

The tech world as of late has been rife with news of mergers and acquisitions. While some like the $67 billion Dell-EMC merger has been desperate bids to survive in a rapidly evolving industry, others like Facebook's $19 billion...
Microsoft buys LinkdIn

Reading Into The Microsoft Acquisition of LinkedIn !

The software giant Microsoft yesterday announced its decision to buy LinkedIn, the world’s leading professional networking site, for $26.2 billion, or $196 per share, in cash. The acquisition which has already been approved by the boards of both the...
posts-type-brands-share-on-social-media

Facebook And Twitter Marketing Is Not About Sharing Links Anymore: Wake Up Call for...

Content creators and marketers including all major publishers who rely upon social media for engaging their audiences, need to rework on their strategies as the old ones are beginning to fall flat. At present, nearly 100,000 brands battle it...
Social-Media-Marketing-Mistakes

3 Most Common Mistakes Social Media Marketers Are Committing In 2016

In their quest for greater sales and increased ROI, the self-appointed “digital marketing guru” has lost touch with what social media has evolved into. A game-changer in the field of marketing is social media that brought in groundbreaking changes...
linkedin-users-information-leaked

Blast From the Past: 117 Mn LinkedIn Users’ Information Are Up for Sales

'One should avoid digging in the past'; This idiom doesn’t apply on the hackers as some of them mint millions by only by peeping into the dump yards. One such incident occurred lately, as a hacker named 'Peace' tried...
Social-Media-Marketing-ROI

4 Branding Strategies on Social Media that Guarantee ROI

Today, building a brand goes hand in hand with being active on social media. As consumers spend a lot of time there, companies have an opportunity to utilize various platforms and spread the awareness of their brand.There are many...
content-compressed

5 Effective Ways to Integrate Social Media Into Websites

Today’s business owners expect a website to be much more than just a place to find information about products and services. The rise of social media means website owners also want to tap into this huge pool of potential...
social-login-share-q3-2015

Facebook Powers More Than 69% of Social Logins On Mobile Apps And eCommerce Sites...

With the exploded adoption of social networks people have started showing their back to traditional online registration process required to log in to online websites and apps. The social networking giant Facebook Inc. (NASDAQ:FB) has been ruling the social login...
countries with maximum social media users q3 2015

YouTube Gets More Visits Than Facebook But Lags Behind In Active Usage [REPORT]

Along with the time the human life is evolving, connectivity groomed itself into a powerful medium to keep the world intact. Man being a social animal, in this digital world cannot afford losing connectivity even for a second. As...
social network sqeeqee

Is The New Social Network Sqeeqee Promising a New Way to Monetize Influence?

Many social networking sites provide value for users, from quick and easy ways to keep in touch with friends and family, easy event planning, to media-sharing, but Sqeeqeee.com may just be the first social networthing site out there. Its...
brand_loyalty_paper

From Customer to Brand Advocate: How to Generate Brand Loyalty

Gone are the days of the hot-shot, slick salesman strategy. In the current marketing climate, consumers are beginning to ignore blatant advertisements and have turned instead to social communities for product and business reviews. With this in mind, social...
social-media-marketing

Boosting Your Engagement Organically Is The Key To Success On Social Media

Over the past several years social media has grown to become a weapon of choice for many marketers. Current industry paradigms have done nothing to halt that trend, instead, dominant marketing strategies have only made social media more and...
Interbrand 100 Social Media Activity

Social Media Marketing Will Account Up to 22.5% Of Digital Marketing Budget [REPORT]

Currently, Social Media connects over 2 billion people of the overall global population. In spite of being the only digital medium that interconnects such a humongous number of people, Social Media Marketing accounts only 9.9% of overall digital marketing...

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