Varun Nayak

The Growth Of Facebook Inc. (FB) In Emerging Markets Is Really Disappointing !

Due to accelerated social media adoption by internet users, many contemporaries, like Facebook Inc. (NASDAQ:FB), Twitter Inc. (NYSE:TWTR), in the arena are expanding their realms to different parts of the globe. In the last two to three years many social...

Recent Performance Figures Depict Twitter Inc. (TWTR) Hardly Seems To Be Giving Up !

Social media arena is highly volatile and is fluctuating at a rapid rate day-by-day. Major networking sites like Facebook Inc. (NASDAQ:FB), Twitter Inc. (NYSE:TWTR) and LinkedIn Corp. (NYSE:LNKD) continue to display interesting quarter-over-quarter results in both user growth and...

Facebook Inc. (FB) Leapfrogs Google+ In Social Login Arena With 44% Share !

Social-login trend is increasing at a galloping pace persuading a majority of brand web sites to avail login options of various networking sites. Website visitors are increasingly using social login options of Facebook Inc. (NASDAQ:FB), Twitter Inc. (NYSE:TWTR), Google...

59% Marketers On Facebook Inc. (FB) Plan To Increase Their Ad Spend In 2014

With the growing social media obsession amongst internet users, marketers are increasing their social media spend to expand their brand visibility and customer base. Marketers are cleverly using innovative tactics to attract the online audience and dicing around with...

Google Inc. (GOOG) Losing Grip As Share of Website Traffic Shrunk To 31%: Ask, Yahoo, Bing Drive Lower Traffic But Higher Engagement

Website traffic through organic search is one of the major factors which drive online users to brand pages. Although, social media referral traffic is on exuberant rise still significant amount of marketers invest on Search Engine Optimization (SEO) as...

Facebook Inc. (FB) Is The Most Important Platform For 54% Of Social Media Marketers In 2014

Almost all social media sites, including Facebook Inc. (NASDAQ:FB), Twitter Inc. (NYSE:TWTR), LinkedIn Corp. (NYSE:LNKD), have turned into a battle ground for brand marketers across the globe. Marketers are increasing their social media activities on various networking sites to generate...

Twitter Inc. (TWTR) User-Base To Inch Closer To 400 Million Mark By 2018: APAC To Secure King’s Share Of Over 40% !

Initiatives or changes brought in by World’s largest micro-blogging platform, Twitter Inc. (NYSE:TWTR) to attract world-wide users is bearing them fruits in baby steps. According to a report by eMarketer user base of 140-char limit micr-blogging network is likely...

Facebook Inc. (FB) News Feed Ads (Desktop + Mobile) Drive 17% Higher CTR Than Any Other Ad Zone !

World of social media advertising is innovating itself with a remarkable pace. Major giants such as Facebook Inc. (NASDAQ:FB) and Twitter Inc. (NYSE:TWTR) are continuously proving themselves by providing desirable ROIs to social marketers. Nearly 92% of social media marketers...

Social Login Q4: Facebook Inc. (FB) Retains Its Share Of 51%, Ad-Free Networking Site Google Plus’ Share Increased To 28% [REPORT]

We had earlier analysed social login behaviour (Q3, 2013) amongst web users across the globe. If we compare the same with the latest Q4 report by Gigya, the social media titan Facebook Inc. (NASDAQ:FB) retained its top position but...

Facebook Inc. (FB) Earnings Q4 2013: 1.22 Bln Users, $2.59 Bln Revenue, Mobile Contributes 53% To Revenue

The social media titan Facebook Inc. (NASDAQ:FB) upheld its title of networking giant by yet another emphatic revenue records in Q4 of 2013. Facebook Q4 earnings report revealed revenue figure surpassing $2.5 billion mark which is 11% more than...

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Apple And Google Are Changing Norms: Go Default with Gmail and Chrome On the New iOS 14

For long Apple iPhone and iPad users are forced to use Gmail and Chrome as an optional service on their devices. The...