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The social media titan, Facebook Inc. (NASDAQ:FB) has paced itself very well in 2013, especially when it came to fast changing demands of its users, advertisers, increasing challenges in mobile space and tough competition from rival networking sites. It...

Driving robust traffic to a brand's website is one of the prime objectives of any ad campaigns or promotional event run by marketers on various networks, if consumers or fan followers visit brand websites after viewing the ads and...

As 2014 is approaching closer, many analysts are drawing speculations about possible trends in the social media arena in the next one year. Marketers are referring various reports and study analysis to prioritize their business objectives based on trends...

Facebook Inc. (NASDAQ:FB) is venturing into every single arena possible and pushing its main essence of person-to-person social interaction into rather unknown territories. Recently, it revamped its news feed due to an extensive demand for latest trends and news,...

As the year is approaching to an end, the lists of Top and Best of 2013 are flooding the internet. Following the trend, leading research firm Nielsen is out with the list of Top Smartphone Apps Of 2013. No...

Usually, consumers trust social recommendations from their friends and known folks. Digital technology and social media has revolutionized the way people make their buying decisions by referring various sources. Facebook Inc. (NASDAQ:FB) and Twitter Inc. (NYSE:TWTR) are amongst the...

Facebook Inc. (NASDAQ:FB) owned photo sharing app, Instagram with over 150 million users, is evolving at a steady pace to provide better user experience and monetize itself to provide returns to its parent company’s investment. Earlier it had announced a...

Google Inc. (NASDAQ:GOOG) is making desperate attempts to surpass the social media titan Facebook Inc. (NASDAQ:FB) in social media arena, in terms of ad-revenue and user base. Although, Google’s social media site Google Plus is ad-free, the Search giant...

With a growing demand for news related to latest trends and increasing usage of social media by web users, a majority of media or news publishing websites have been forced to adopt social media networks like Facebook Inc. (NASDAQ:FB)...

Numerous brands and other publishers are increasingly adopting social media networks like Facebook Inc. (NASDAQ:FB), Twitter Inc. (NYSE:TWTR) and LinkedIn Corp. (NYSE:LNKD) due to heavy user engagement and referral traffic through such sites. The social media titan with a massive...