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Apple Inc. (NASDAQ:AAPL) has emerged as the only vendor to maintain the Average Selling Price (ASP) of its iPhone, registering a scanty decline of 1.4% with its market share waning from 14.8% in 2014 to 13.7% in 2018. The declining...

Employee engagement has been thought about in various ways, so it becomes essential to understand what it is not! It does not mean employee happiness or satisfaction. An employee being happy at work doesn’t necessarily mean that he or...

Worldwide tablet market growth is expected to slow down in next few years after nearly three years of record-breaking growth starting with Apple’s iPad launch in 2010. The research firm IDC is estimating that total tablet sales, including 2-in1 hybrid devices, will...

Smartphone shipments are estimated to surpass 1 billion units in 2013, that is on a global scale, resulting in 39.3% growth over the last year. According to the latest report from IDC, the growth in Smartphone market is primarily...

There was a time when the word ‘smartphones’ triggered a spell check in computers, usage of the word is fairly common among people nowadays. It is a word that changed the way we used to look at our phones....

India - World’s third largest country by Internet population – is still struggling to reach to any justifiable network infrastructure level. The country is ranked at 114th position globally with an average Internet connection speed of 1.3 Mbps. Interestingly,...

The Startup ecosystem is flourishing; mobile industry is witnessing explosive growth; internet and infrastructure industries are going through immense improvisation; Unfortunately, on the parallel track at the same time, Digital Marketing industry in Asia-Pacific is lagging much behind in compound...

People in the Asia-Pacific region (India, China, Japan, Indonesia etc) are spending a lot of time over social networking websites and Brands over social media are witnessing higher response rate from specific countries like India and China. More over...