Google has set its eyes on the foldable smartphone market as recent reports claim that Google foldable smartphone may soon make a debut.
Foldable smartphones are fast becoming the hottest topic to discuss in the global smartphone market. With all major smartphone manufacturers, including Samsung and Huawei, have already announced their version of it or in due process to do so, the competition is heating up. In a bid to grab a sizeable share of the foldable market, Google is also trying to get involved in the act as well. According to a recently published patent, the tech giant is working on a smartphone different from the already unveiled foldable phones.
As the patent suggests, the smartphone that Google is working on is an inward folding smartphone. Unlike the smartphones released by Samsung and Huawei, it folds inwards like a flip phone. The folding operation is similar to that of a clam-shell, something which can also be said about the upcoming Motorola Razr smartphones.
Upon folding, it does not close symmetrically flat. Instead, there’s a space in between which is similar to that of Microsoft Surface Book design. While there is no much information available about a second or third screen at the moment, but the smartphone does look impressive.
Google Foldable Smartphone: Late To Party?
The smartphone market isn’t new to Google. Their Pixel smartphones have received a lot of plaudits and critical appreciation. With their revenue expected to double up by 2021, especially at the time when Apple iPhone – a direct competitor to Google Pixel – is struggling with sales, things look good for Google.
The foldable market isn’t something that Google doesn’t have any knowledge about either. They even collaborated with Samsung to make their Android Pie compatible for the Galaxy Fold. But with this patent, Google is trying its hand directly in the foldable smartphone market. The foldable smartphone market is in the nascent stage and the company that dominates first is going to hold an advantage for some time.
However, releasing late does have its own set of advantages. Companies like Motorola and Google have the luxury of observing how the people are going to react to the market and the offerings from Samsung and Huawei. This might, in turn, help them shape their devices better. Betting big on a market that is yet to bear fruits for companies may not be a good idea as well. With Samsung up for releasing two more foldable smartphones, they are definitely going all in. If they are anywhere close to how popular the iPhones were, Samsung will be reaping huge benefits.
Google trying out its hand in the foldable market may be understandable, but it is difficult to see them making a mark in it in the future. Should the market become successful, companies like Samsung and Huawei will be expected to dominate. Just like the Pixel smartphones, it might take time for them to make their mark against the big OEMs.