One might feel that heavy investment on Facebook Inc. (NASDAQ:FB) marketing will drive wide fan following for their Ads. But the Social media giants have their own rules; it is important for marketers to follow their guidelines before submitting...

Global Mobile Advertisement Industry is witnessing a significant shift since last few quarters. While many verticals remained the most favorites for mobile advertisers in terms of overall size, there are also few that registered highest growth. According to latest...

Undoubtedly, demand of smartphone is continuously increasing day-over-day. According to a market research firm— Millennialmedia—one third of the world’s population will have smartphone by 2016, growing with compound annual growth rate of 37%. Asia-Pacific shows off highest (44% )...

It has not been much time since Microsoft launched the Consumer preview of upcoming Microsoft Windows 8 OS and people are already showing great fascination towards it. As per the latest stats released by Microsoft's build windows 8 Twitter...

Google is strengthening its presence in advertisement market and with each passing day company is rolling out new offers and technologies to attract more number of clients. Google’s AdWord program has been presently rated as most preferred medium for...

The cold war between Apple and Meta seems to be far from over. Ever since Apple updated its iOS 14 privacy policy and introduced its App Tracking Transparency (ATT) feature on iPhones, Mark Zuckerberg, CEO - Meta (firmly known...

Meta, earlier Facebook (NASDAQ: META), generates 97% of revenue through ads, but its another most popular application WhatsApp which has over 2 billion users doesn’t contain ads. And, it is resulting in the potential loss of billions of dollars...

Turns out, despite Mark Zuckerberg burning tens of millions of dollars in rebranding activities a majority of people still struggle to recall Facebook when they hear the word Meta. In fact, the new name of Facebook appears to be...

When Apple introduced iOS 14.5 with a crucial new feature in April this year, people have had little idea how colossal the impact is going to be on the advertisers and publishers worldwide. As the adoption of iOS 14.5...

Google rival and one of the biggest advocate of internet privacy, DuckDuckGo has come up with a tool to help you circumvent the Alphabet-owned search engine's new tracking algorithm for serving targeted ads. What is it? Let's find out. DuckDuckGo has...