Worldwide Smartphone Shipment Share by Vendors, By Quarter

The below graph represents the worldwide smartphone shipment share by vendors, starting from Q1 2011 to Q3 2020. Samsung, Huawei and Xiaomi are the world's top 3 smartphone vendors as of September 2020. Interestingly, in Q3 2020, Samsung overtook Huawei to become the world's biggest smartphone vendors, with a 22.7% market share.

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The above graph represents the worldwide smartphone shipment share by vendors, by quarter, starting from Q1 2011 to Q3 2020. Samsung, Huawei and Xiaomi are the world’s top 3 smartphone vendors as of September 2020. Interestingly, in Q3 2020, Samsung overtook Huawei to become the world’s biggest smartphone vendors, with a 22.7% market share.

It is important to note that global smartphone market recorded a small 1.3% YoY decline in its shipments, totalling 353.6 million in Q3 2020.

Global Smartphone Market: History

RegionWorldwide
SourceIDC
Graph ID314
DurationCY Q1 2011 – Q2 2020

Samsung’s market share declined from 23% in Q2 2019 to 19.5% in Q2 2020.

Similarly, Huawei market share declined from 18.9% in Q1 2019 to 17.8% in Q1 2020. However, it is nearly 2.6% point increase when compared to the previous quarter.

Apple accounted for 13.3% of the worldwide smartphone shipments in Q1 2020. The Cupertino giant lost its second position in the global smartphone market to Huawei and slipped to the third position. Apple share in global smartphone market declined from 20% in Q4 2019 to just 13.3% in Q1 2020. However, the shipment share increased 1.5% point when compared to the year-ago period.

Surprisingly, in Q2 2019 Apple’s worldwide smartphone shipment share reached to the lowest (10.14%) in the last 8 years.

Xiaomi market share surpassed 10% for the first time in Q1 2020. The Chinese player is currently holding 10.7% share in the smartphone market worldwide, increased from 8.9% in Q1 2019 and Q4 2019.

Other Chinese players Vivo and Oppo, both are yet to account for the shipment share in double-digit.


The above graph is a part of Dazeinfo GraphFarm – the most trusted source of hundreds of thousands of market graphs. Our team of researchers mines millions of data points every month to bring the most updated and validated set of data points representing the comprehensive view in a graphical format. From mobile to e-commerce, from Retail to healthcare, from startups to SMEs we have carefully designed thousands of graphs for those who value and understand the importance of data visualisation.