Vivo V7+

Nearly a decade ago, almost every Chinese product was considered as shabby, substandard and the most unreliable piece – until the arrival of the smartphone revolution. Chinese Smartphone vendors started to invest in QC (Quality Control) to live up to the expectations of price sensitive Asian customers. Despite, they continued to surprise customers by providing powerful smartphones at a jaw-dropping price.

However, in the last one year, a number of emerged cases have questioned the authenticity and reliability of these brands. The recent one is Vivo V7 Plus a.k.a Vivo V7+.

Vivo has recently launched another powerful camera phone to lure selfie lovers. According to the official release by Vivo, the recently launched Vivo V7+ sports a single 24-megapixel front camera, besides 16-megapixel rare camera. To make the overall device experience more jubilant, the company has put Qualcomm Snapdragon 450 processor under the hood along with 4GB RAM. The price of Vivo V7+ starts from Rs. 21,990.

Undoubtedly, the specification of Vivo V7+ is good enough to attract the eyeballs of people who are looking for a powerful device capable of capturing very high-quality selfie images at a very reasonable price.

Vivo is widely celebrating the launch of Vivo V7+ as it’s the first Android smartphone with 24 MP selfie camera, a company has launched ever.

But wait, there is something that doesn’t go hand in hand!

It was June this year when Qualcomm first introduced Snapdragon 450 processor – a new entry to its 400 series platform. Besides, improved CPU and GPU, and enhanced battery life the processor is claimed to be the first in its 400 series that support dual 13 megapixel or single 21 megapixel camera.

Let’s connect some dots!

The Snapdragon 450 supports a single camera up to 21 MP. Mind it, it is the same processor that is used in Vivo V7+ that claims to sports 24 MP front camera.

Yes, you caught it; components are not complementing each other.

The official website of Qualcomm claims:

“The Snapdragon 450 is the first in the 400-tier to support real-time Bokeh (Live Bokeh) effects. It is also designed to improve on previous generations by including support for enhanced dual camera at 13+13MP, or single camera support up to 21MP; hybrid autofocus; and 1080p video capture and playback at up to 60fps, enabling slow motion capture.”

This leads us to few thoughts:

  • Has Vivo deliberately attempted to misguide the potential buyers of Vivo V7+?
  • Has Vivo used tweak version of Snapdragon 450 that supports up to 24MP Camera?
  • Has Qualcomm tried to play safe by being little conservative and officially quotes to support up to 21 MP camera, while, in actual, it could support a single camera up to 24 MP or even more?

Before we actually draw a conclusion and dig to learn what went wrong, one thing is clear – Either Vivo or Snapdragon is responsible for the spiked controversy.

According to our sources, the Vivo V7+ is capable of supporting a single 24MP camera with Snapdragon 450 processor. Qualcomm, though, is yet to clarify and release any official note on it, many smartphone vendors are already aware of it. Possibly the software level enhancement has played a part here.

But that doesn’t bailout Vivo completely. Even if Qualcomm comes out with an official note in the next few days, Vivo would have ensured this before the launch of the device. This would have helped the company to avoid an unnecessary controversy.

It’s hard to believe that any company, operating at that scale, would put its reputation at stake for a device. However, even if Qualcomm clears the cloud, Vivo must owe the responsibility for goofing up things – unintentionally though. The unwelcome discussions on the internet could have simply avoided by the team responsible for check and balances.

All said and done, Vivo will remain in hot waters until Qualcomm comes out with the official release. All we can say, sooner the better!

We have written to Vivo, asking about more clarity in this matter. We are yet to receive any response officially.

Update 1: 11 Sep 4:31 PM: Vivo has released an official statement to put the controversy to rest. They have once again officially insisted on the fact that Vivo V7+ is very much capable of shooting at 24MP photos. The company, however, has further added that Qualcomm will update its website, which is the main bone of contention.

Here is what Vivo has said:

“We appreciate your interest in Vivo and our products. Vivo would like to reiterate that the new Vivo V7+ front camera sensor is indeed capable of shooting 24MP photos. The Qualcomm website will be updated shortly to include support of this specification. We always guarantee the authenticity of our information, as well as our dedication to innovation and our consumers.”

Update 2: 12 Sep 9.30 AM: Qualcomm has updated its website, adding the support of 24MP camera at 24fps.