Apple Regains Numero uno Position By Beating Samsung In Smartphone Shipments After 5 Years

Must Read

Google Just Got Super Smart: Launches The Knowledge Graph

If there is one product on the Internet that has had absolutely no competition whatsoever, it is Google Search....

E-Commerce Industry In India Worth $13.5 Billion In 2014: Will Cross $16 Billion In 2015

According to the latest report by IAMAI and IMRB International, the eCommerce industry in India reached a value of INR 81,525...

When A Guy Bought Google Domain For Rs 415 And Pulled The Search Engine Down!

Google is the world’s biggest search engine and it has got its own country-specific domains for almost every nation....

Despite much criticism Apple Inc. (NASDAQ:AAPL) has done the magic with iPhone 7; after the release of latest data on worldwide smartphone shipments in Q4 2016 by IDC, it’s evident that Samsung has paid a hefty price for the debacle of Galaxy Note 7. However, it took five years for Apple to dethrone Samsung by shipping the maximum number of smartphones (iPhone) in a quarter.

In Q4 2016, Samsung shipped 77.5 million units, with a year over year decline of 5.2%. It has made the Korean smartphone giant slip to number two position in the list of quarterly smartphone shipments worldwide as Apple shipped more iPhones in the same quarter. The iPhone maker registered 4.7% YoY growth in Q4 2016 by shipping 78.3 million units of iPhone.

Undoubtedly, the fourth calendar quarter of every year remains the most favourable quarter for Apple. Due to the holiday season sales and Apple’s strategy to kick off the sales of new iPhone by the end of the third quarter every year, Apple registers record-breaking sales of iPhone in the fourth quarter. However, it was only Q4 2011 before this quarter when Apple was marginally ahead of Samsung in the shipments of smartphones. Though in Q4 2014, it was again a close contest between Apple and Samsung but the later one safeguarded its supreme position with a marginal difference.

Advertisements

Interestingly, in 2016, Apple and Samsung both faced severe criticism and a lukewarm response from the market, it was Apple that turned the table in the fourth quarter. While the quarterly shipment figure of iPhone was on the constant decline compared to the year-ago quarters during the whole year, the unprecedented “batterygate issue” made Samsung bleed badly and cost the company nearly $3 billion.

In October last year research from KGI Securities estimated that after the recall of Galaxy Note 7, 5-7 million users would switch to iPhone. However, after the release of latest data on smartphone shipments in Q4 2016 and considering the gap between the shipments by Samsung and Apple in previous quarters, apparently, Samsung lost a lot many users than expected.

Worldwide Smartphone Shipments Q4 2016

Among the top five vendors who, together, captured nearly 60% of worldwide smartphone shipments in Q4 2016, Samsung remained the only smartphone manufacturer that lost grounds.

worldwide smartphone shipments Q4 2016

The two Chinese smartphone manufacturers, Oppo and Vivo, have been very aggressive in pursuing India smartphone market. Oppo emerged as the top gainer with 116.6% YoY growth by shipping 31.2 million units of smartphones, capturing 7.3% of worldwide smartphone shipments in Q4 2016. Besides Oppo, it’s only Vivo that recorded more than 100% quarter growth by shipping 24.7 million units of smartphones.

But it was Huawei that sealed the third position in the list by shipping 45.4 million units of smartphones in Q4 2016. By being the largest smartphone manufacturer in China, Huawei is trying to capture the sizable share of worldwide smartphone shipments market by capitalising on the company’s decades of experience in the mobile industry. In Q4 2016, it’s the very first time when Huawei’s shipments share soared to double-digit. As compare to 107 million units of smartphones shipped in 2015, Huawei shipped 139.3 million units of smartphones in 2016 with a record 30.2% growth in its yearly shipment.

Advertisements

2 COMMENTS

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest News

The Launch Of Smartphones And Other Devices In India Are Getting Postponed!

Dell, H.P, Lenovo, Xiaomi, Oppo and Vivo will delay product launches as India has not approved the import of...

In-Depth: Dprime

Will ‘TikTok By Microsoft’ Be A Winner?

For the last two years, TikTok has been in the public eye for all sorts of reasons. First, it was the exploded and unparalleled...

Facebook Subscription Model: Looking Beyond Ad Dollars?

Seldom do job listings create a stir this gripping. However, when the job listing in question is a stealth post from Twitter, with a...

Will The Online Food Delivery Market in India End Up Becoming A Two-Horse Race?

It's pretty much evident that the food delivery space in India is all set to get riled up soon enough as one of the...

More Articles Like This