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The United States is one of the key demographics for Apple, be it sales of iPhone, iPad or Mac, or users spending on iOS apps. According to a new report from Sensor Tower Intelligence, a US iPhone user spent...

The onset of the global COVID-19 pandemic brought about a massive change in consumer behaviour which also affected the types of apps consumers downloaded in 2020. The latest report by Sensor Tower explores which methods drove the most downloads to...

In the wake of widespread disruption caused by the global COVID-19 pandemic, a growing number of Indian consumers adopted online shopping in 2020. Localcircles, a community social media platform, in its recently released survey, highlights some key insights from...

Holler to all the gamers! Head down, thumbs engaged, lost in battles far away, do your titles figure in the highest-grossing games for the month of February? According to monthly data released by leading market intelligence provider Sensor Tower, there...

The eCommerce market in India would be growing leaps and bounds in the years to come as the post-pandemic market conditions look significantly promising. By 2024, India's eCommerce market is projected to grow 84% to reach $111 billion by 2024,...

India’s digital economy is transforming at a rapid pace and it is the amalgamation of digital content and commerce that is leading the charge. A recent report by Zinnov, a management consultancy firm, highlighted several trends that have emerged as...

The global app spending will reach $270 billion by 2025, nearly 2.5x the $111 billion from 2020. Sensor Tower’s latest report estimates that global app spending will be dominated by Apple App Store despite the fact that...

The Indian IT industry is all set to accelerate growth over the next five years! According to a soon-to-be-released report by McKinsey & Company, the country’s $194 billion Information Technology industry is expected to be touching the $300-350 billion revenue...

The Indian fintech sector is a force to be reckoned with. And by slaying the beast that Chinese fintech is, it has laid down a marker. An annual research report released by RBSA Advisors has validated India emerging as Asia's land...

After a year-long period of pay cuts and layoffs fuelled by the COVID-19 pandemic, employees in India are finally going to catch a much-needed break in 2021!. A new salary projection survey revealed best performers are highly likely to see...