With the unemployment rate on the rise, companies are becoming more selective when it comes to recruiting a person. And, with the evolution of social media, recruiters have got more tools to screen and peep into job seekers’ profile. The twisted process of recruitment has forced job seekers to be more concerned about the information they upload on various online social media channels. And, if you are among the ones who don’t care about the hidden impact of social media, you may end up losing your job or ruining your career forever.
To understand how recruiters and job seekers are making use of social media nowadays, Gumtree has come up with an inforgraphic that explains how to use social media to improve your job search. It also highlights some of the mistakes that job seekers make unintentionally, which could abate their chances to get hired. The infographic also educates how leading social channels, i.e. LinkedIn, Facebook, Twitter and Google+, could be used to get a job quickly.
Few of the major highlights and takeaways from the infographic are:
LinkedIn is the most favorite social media channel that every recruiter monitors closely. Interestingly, this is also the most neglected online network by job seekers. While 93% of recruiters use LinkedIn, only 38% job seekers pay attention to content they post on the network or their own profile.
With the growing adoption of mobile internet and decreasing cost of a smartphone, the trend of click-n-share photos has been growing for last few years. Gumtree found that uploading or sharing any appropriate photo could significantly decrease the chance of getting hired.
Never talk about your previous employers on public forums like social media. As we are tend to get influenced with various discussion and debates, many of us don’t hesitate to badmouth about earlier employers.
On LinkedIn, have more than 50 active connections. If possible keep visiting your LinkedIn profile at least thrice in a week and keep adding new people in your network. This will move your profile up while recruiters search for a candidate.
On Facebook, follow influential people as many as possible. Since Facebook is a network to stay connected only to those who know you, it’s easier to stay updated about influential people’s activities even if you are not connected with them.