Sensor Tower

Facebook, Inc. (NASDAQ: FB) owned instant messaging giant WhatsApp encountered massive backlash in January after rolling out a new privacy policy. The social media giant wants users to accept the updated policy, which explicitly stated WhatsApp would be sharing user...

The rising popularity of Clubhouse has been making many heads turned. All of a sudden app stores are flooded with social audio apps that are trying to grab a sizeable share of the newly developed market which is estimated...

The United States is one of the key demographics for Apple, be it sales of iPhone, iPad or Mac, or users spending on iOS apps. According to a new report from Sensor Tower Intelligence, a US iPhone user spent...

The onset of the global COVID-19 pandemic brought about a massive change in consumer behaviour which also affected the types of apps consumers downloaded in 2020. The latest report by Sensor Tower explores which methods drove the most downloads to...

Holler to all the gamers! Head down, thumbs engaged, lost in battles far away, do your titles figure in the highest-grossing games for the month of February? According to monthly data released by leading market intelligence provider Sensor Tower, there...

The global app spending will reach $270 billion by 2025, nearly 2.5x the $111 billion from 2020. Sensor Tower’s latest report estimates that global app spending will be dominated by Apple App Store despite the fact that...

Like a high jumper trying to better his mark, 2020 has been a year that has constantly raised the bar. It has been a year that has left its mark everywhere, giving us some incredible stats to ponder. The...

The exploded adoption of video content worldwide is proving to be a boon for YouTube. Users spend $53.4 million on YouTube in July 2019, 2.5 folds higher than the same month last year. YouTube, owned by Alphabet, has emerged as...

The recent reports have found out that consumer spending on the top 100 apps in Apple's App Store is much higher than Google Play. In the first quarter of 2019, the App Store recorded an average gross income of...

One must be living under the rocks if they don't know about the most popular social video app as of now, TikTok! This Chinese app which has long disrupted the social video sharing category, closing in on Western firms like...