marketing

The above represents the Netflix total marketing expenses by year, starting from the fiscal 2004 to the recently completed fiscal year. During the fiscal 2019, the OTT player has spent nearly 13.2% of its total annual revenue on marketing...

The above graph represents Netflix quarterly marketing expenses by segment, starting from fiscal Q1 2012 to Q4 2019. Netflix's total marketing expenses in Q4 2019 amounted to $878.94 million, worldwide. The video streaming giant has significantly increased its marketing...

The new coronavirus pandemic, known as COVID-19, has seriously affected all areas of the business, leading to unforeseen delays and work interruptions. On the other hand, online business representation is still present. Via the Internet, more and more things...

TikTok is a social media platform that, although is still in its infancy, is soaring high in terms of popularity. At the outset, it looks only like a dance and lip-syncing video. But, if you dig deeper through this...

The global social media behemoth Facebook Inc. (NASDAQ:FB) has set its sights on increasing awareness about their family of apps in India starting with their Facebook app first. Therefore, in order to accomplish their goals, they have reportedly launched...

Social media marketing is all about posting engaging content at the right time. The digitization of consumption modes and patterns has led to an enormous surge in online content. All industries today post and promote their content online, be...

In this digitization world, most of the organizations are using social media platforms to grab the attention of visitors and experience massive growth in their business. You will be surprised to know that more than 1 billion hours are...

Mobile app development companies spend a good amount of time figuring out how to boost conversion rates and drive revenue. As the world moves forward digitally, the traditional mode of marketing has made for something more inventive that is...

It can be hard to stand out, especially if you’re a small company and can’t afford to pour thousands into your trade show booth at every trade shows relevant to your industry. Fortunately, there are plenty of things you...

If you must get success in affiliate marketing, it's important to follow the inevitable rules of affiliate marketing patiently and passionately. Affiliate marketing for some years now has been a big source of revenue for online entrepreneurs, especially...