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Social Media Advertising 2014: $15.3 Billion Spent On 2 Billion Users [REPORT]

We are living in an era of social networking. The addiction of 'sharing' everything via online social platforms has been fuelling the rapid growth of...

Facebook Inc (FB) Brand Pages Could Increase Likes By 2X Each Day !

The growing popularity of Facebook Inc. (NASDAQ:FB) has helped advertisers and brands to reach out massive internet users base in no time, conditionally a...

Generating Leads Was A Major Concern For 41% Of B2B Marketers. Nearly 40% Of...

As the first quarter of 2014 has kicked off, marketers from various B2C and B2B firms are busy collecting data, stats, figures and ideas...

Nearly 95% Of Fortune 500 Firms On Twitter Inc. (TWTR) Follow Atleast 1 User....

Inevitability of social media presence is now a fact that brand marketers across the globe must live with, but very few have grasped the...

‘Mobile Social Media’ Strategy : A Mantra For Brands To Ensure Success!

A recent survey by Adobe showed that 71 percent of tablet and Smartphone owners access social media from their mobile devices. Not only does...

Nearly 83.6% Of Fortune 500 Firms Have Adopted Twitter Inc. (TWTR)! Social Currency Index...

San Francisco based 140 character firm, Twitter Inc. (NYSE:TWTR) has topped the social media news section in second half of 2013, with its historic IPO...

By 2014, Nearly 15% Of Social Media Reviews Will Be Fake! Is Social Media...

As the year-end is approaching closer, marketers are busy hustling around gathering reports, data points and results from various sources to plan out strategies...

Marketing Tactics Versus Effectiveness On Facebook Inc. (FB): 69% Find Handling Customers’ Queries Most...

Marketers across the globe are adopting various innovative tactics to attract customers and drive sales. It is important for brand marketers to drive quality...

With Desktop Online Sales Worth $1.198 Billion, Black Friday Recorded The Holiday Season’s First...

As the holiday shopping season is about to end in the next 30 odd days, brands are hustling with revised offers and deals to...

Instagram is Fastest Growing Platform For Brand Engagement: 65% Of Global Brands Now Actively...

Facebook Inc. (NASDAQ:FB) had recently announced monetization of its widely using photo sharing app Instagram. This announcement probably ignited minds of majority of social...

Facebook Inc. (FB) Advertisement Guide: Facebook Ads Not A 140 Char Device!

One might feel that heavy investment on Facebook Inc. (NASDAQ:FB) marketing will drive wide fan following for their Ads. But the Social media giants...

Facebook Inc. (FB) Mobile Referral Traffic Rate Spikes Up By Whooping 253%! Online Brands...

Go-mobile era and dominance of Facebook Inc. (NASDAQ:FB) in social media front has paved a way for large number of Facebook mobile users. This...

Pinterest’s ‘Related Pins’ Feature Likely To Increase Referral Traffic To Other Websites?

Pinboard-style photo sharing website, Pinterest, is rolling out various features on regular basis to provide better user-experience and improved advertising mechanism to brands. Recently,...

Rapidly Fluctuating Digital Marketing Arena Yet to Embrace Most Of The Marketers: 85% Of...

Digital transformation of marketing technology doesn't seem to be fitting well for majority of marketers of various firms across the globe. Marketing technology has...

‘Custom Audience’ Feature By Facebook Inc. (FB) Likely To Benefit Small Businesses !

Advertising section of Facebook Inc. (NASDAQ:FB) is continuously pacing with remarkable changes almost every single day. The social media titan is trying hard to...

Facebook Inc. (FB) Advertisement ROI: Rich Media Content Holds The Key Not Heavy Investment...

Social media marketing is on rise and majority of online firms/brands across the world are well aware of its usage in brand amplification. But,...

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Mobile App Development Trends to Look Out For In 2019

The tech industry is always evolving. Both software and hardware seem to take great strides forward each year. Here are the mobile app development...

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Will The Rising Popularity of Online Smartphone Sales In India Kill...

The online smartphone sales in India is growing at a phenomenal pace. While smartphone OEMs have left no stone unturned to grab a sizable...

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