emarketer

US Digital Ad Industry 2017 – 2019: Google And Facebook Continue to Dominate At Twitter’s Expense [REPORT]

The latest data from eMarketer emphasizes what many of already know; Google and Facebook Inc. (NASDAQ:FB) are the kings of the US digital ad industry. Together, the two tech giants will account for 63.1% of the investment in digital...

Before You Start an E-Commerce Store To Grab A Chunk of the Pie Worth $4.5 Billion

For the very first time, the global retail eCommerce sales is expected to account for a double digit share, 10.1% to be precise, of global retail sales this year. It is estimated that global retail eCommerce sales in 2017...

Apple iPhone 8 Not Exciting Users: Only 26% of US iPhone Users Willing to Upgrade [STUDY]

As we are gradually approaching Q3 of 2017, we are nearing that time of the year when the whole world keenly awaits Apple Inc. (NASDAQ:AAPL) to unveil their next flagship that will inevitably become the gold standard to which all...

Internet Time Spend in Mobile Apps 2017-19: It’s 8x Than Mobile Web [REPORT]

Over the past few years, we have seen an increasing trend of consumer computing technology shifting to a mobile-first philosophy. The "age of mobile" that we are currently living in has been defined by the rise of two ecosystems...

Facebook To Beat Google In Digital Display Ad Revenue In 2017 [REPORT]

The spending on digital advertising in the US is set for another year of startling growth. But the major eye-popping fact is the strengthening position of Facebook Inc. (NASDAQ:FB) in digital display ad market which will widen the gap...

56.8% of Internet Users in APAC Consume Digital Video Content [REPORT]

Marketers are turning to video marketing to engage with their audience more. The audio-visual in the form of storytelling has helped marketers capture the attention of their users. Social media platforms are also opening up newer avenues for video...

Retail mCommerce Industry In India to Account 80% Share of Retail eCommerce in India by 2020 [REPORT]

The eCommerce industry in India has a huge potential for growth, but the market is showing signs of a slowdown. Earlier this year, eMarketer predicted that retail eCommerce sales in India would grow by more than 75.8% to reach $23.39 billion in...

Mobile Messaging App Users In India: 16.6% CAGR, 231 Mln By 2020

The number of mobile messaging app users in India is growing steadily; all thanks to the adoption of Smartphones and mobile Internet. Interestingly, the growth of mobile messaging apps in India has now surpassed the growth of social networking sites....

Mobile Payment Apps in the US: 80% Internet Users Are Unlikely To Use Any [STUDY]

The adoption of mobile payment apps in the US has been flat over the course of the time and the prospects appear gloomy in the upcoming years as well. The Internet users in the US seem quite content with...

Internet Users Worldwide 2016 – 2020: The Growth At Decreasing Rate [REPORT]

More and more people all over the world are beginning to use the internet, albeit at a declining rate, according to an eMarketer report  that estimates the growing number internet users worldwide between 2016 and 2020, and the number of mobile...
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Accenture New Bookings by Quarter: FY Q1 2004 – Q3 2020

The above graph represents the Accenture new bookings by quarter, starting...

After Facebook, Now Twitter is Caught Abusing Phone Number For Ads

Thanatophobia, or fear of death, is a relatively complicated phobia. Similarly, fear of losing your digital accounts to hacklers or scammers is equally...

Warren Buffett’s Stake In Apple Is Worth More Than Combined Valuation of All Startup Unicorns in India

The Oracle of Omaha has got an eye for a good bet and it's proven time and again. Once a popular critic...

Number of Accenture Employees by Quarter

The above graph represents the total number of Accenture employees by...