emarketer

Retail Ecommerce Sales in India: The Fastest Growing Market With 27% Growth Rate in 2021

The retail eCommerce market in India is growing at commendable pace. The exploded smartphone adoption and deep penetration of high-speed mobile internet connectivity have emerged as the catalyst for the retail e-commerce boom in the country. According to the latest...

India Processed Nearly 10 Billion More Real-Time Payments Than China In 2020 [Report]

Real-time payments are fast gaining momentum when it comes to popularity! According to e-marketer, in 2020, RTP payment methods were widely used all across Asia-Pacific, with the biggest volume of transactions being observed in India, China, South Korea and Thailand. What...

Global eCommerce Sales to Reach $3.9 Trillion in 2020 [REPORT]

As the coronavirus pandemic has lead healthcare authorities to discourage physical social contact as much as possible, the most popular mode of retail, namely brick-and-mortar retail has plunged to unprecedented depths. But given the salience of commerce in everyday life,...

Brands Must Pay Attention To Fast-Changing Digital World Of Teens [STUDY]

Figuring out the lifestyle and consumption patterns of the current teen demographic or the core of Generation Z is all the rage among marketers globally as they are all set to become major decision-makers in the coming years. It’s...

US Digital Ad Spending: Brands Are Spending 4X On Mobile Than Desktop!

Brands, nowadays, are investing more in mobile digital advertising as compared to desktop advertising. Thanks to increasing penetration of smartphone, apps and high-speed mobile internet. The latest report by eMarketer has revealed that all this shift in digital ad...

Netflix Users In India By Year: 2020 – 2023

The above graph represents the growth in Netflix users in India, starting from 2016 to 2020. The total number of Netflix users in India is estimated to reach 26.6 million users by the end of 2020, showing a 111.7%...

Social Video Ad Spending in US: Over $10 Billion In 2019, Account For 28% of Total Video Ads

The rising popularity of video content across all the social media platforms is a testimony to the fact that the future of digital marketing belongs to social video. According to e-Marketer forecast, digital marketers would invest lavishly in social video...

App Install Fraud On the Rise: A Three-Fold Increase In the Last 12 Months!

Fraudulent practises regarding app installs have been on the rise for some time now. As reported by e-marketer, the amount of mobile app install fraud has nearly tripled in the past 12 months. Let's have a look at this...

With 73.9 Million Users, India Mobile Payments Market Is Poised For a Significant Growth

When India was facing the issue of currency change, at that time, mobile payment arrives and moonwalks in as the ‘Savior.' Back then, it could go by something that is the 'latest wrinkle', however, as of now, it is...

Smartphone Users In India 2016 – 2018

  The above DGraph represents the growing number of smartphone users in India and smartphone penetration in India. The number of smartphone users in India is expected to reach 337 million by the end of 2018. The exploded adoption of smartphones...

Latest News

Twitter Bounty Program Is Lucrative Enough To Pocket Few Thousands Dollars In A Jiffy

Twitter has come up with a new bounty program. Twitter bounty offer may not be as commercially lucrative as...