Everything from smartphone usage to VC investments is on the high in India, today. With India all set to beat the United States to become the second largest Internet user population in the world, in 2016, with over 283.8...

Global consumer confidence reached 50% for the first time since 2007 increasing one index point to 97 and 3 index points compared to Q3 2013. Half of the global respondents believed in upcoming job opportunities, with 1% point increase...

Majority of advertisers are aware of the importance of Rich media content and its effects on brand visibility. Marketers of B2C firms, across the globe are emphasizing more on designing Rich media content to attract consumers and drive engagement...

Email marketing is on the rise, especially in terms of  brand building, purchase and more such closely related factors. Brands use Email marketing to keep their followers updated with news about the latest products, services and special festival offers...

Korea-based electronics giant, Samsung Electronics Co.,Ltd. (KRX:005935) has clearly emerged as the market leader globally, especially after it ventured into the smartphone market with its Android based range of smartphones. Globally, there are more than 700 Android smartphone vendors...

In spite of explosive growth in indian Smartphone and Tablet industry the PC sales in India have stood at 3.53 million units by the end of second quarter 2013, marking a growth of 240% over the year and surged...

Do we need an introduction about the E- commerce industry? It should be a real surprise if you are reading this post but have never bought a product online. People initially discussed some goods cannot make their way on...

India has emerged as the most promising market for the sale of desk-based and mobile PCs. The combined sales of desk-based and mobile PC in India has reached near about 2.5 million units in  third-quarter of 2011, an overall...

The concept of quick commerce in India, ensuring the delivery of groceries and various items within 10 to 20 minutes, seemed like a dream a few years ago. However, the competition in this sector is currently intensifying, with dominant...

India, one of the world's fastest-growing economies, has witnessed remarkable growth in its automobile sector in 2023. The year witnessed Indians indulging more in two-wheelers (2W) than any other vehicle category, marking a significant shift in buying patterns. The...