Pritha Bose

YouTube, one of the most popular video streaming platform, has more than 1 billion users. How do you keep them engaged? An attractive video always wins over plain text on social media, because you like what you perceive - the colours, music,...

Although average total likes for Facebook Pages went up in many cases in February 2015, very recently Facebook Inc. (NASDAQ:FB) made a new announcement for business pages - it is going to change the way Likes on a business page...

In 2013, Research specialist Gartner had estimated the cloud service market to grow with a CAGR of 17.4% from 2011 through 2017, and the estimated end-user spending on cloud services to reach almost $250 billion by 2017. Cloud Automation Vendor Rightscale, like...

As 2015 rolled out, research analysts dug deep to understand which trends will dominate the tech industry for the rest of the year. While it is not possible to make accurate statements, market researchers have accumulated a huge amount...

Facebook Inc. (NASDAQ:FB) wants to keep the world connected on its platform, either by tying up with global names or by integrating new features on its own platform. In the latest development the online social media giant is all set to...

According to the recent data from research specialist Gartner, Inc. the worldwide devices shipments - that include tablets, PCs, mobiles and Ultramobile - will increase by 2.8% in 2015, reaching nearly 2.5 billion units. Unfortunately, this is the slowest growth rate the...

US-based Uber will sign its first investment tie-up in India with Times Internet, the digital arm of Times Of India (TOI), to capture the Indian taxi market more aggressively, as reported by FT.  This will be a strategic investment by Times Internet...

Indian taxi aggregator, Ola Cabs, who is backed by SoftBank among others, is in talks with Russian Billionaire Yuri Milner’s investment firm DST Global to rope in an investment of $400-$500 million at a valuation of $2.5 billion, according to The Times Of...

The poster boy of Indian e-Commerce industry Flipkart turned heads when it announced that the company is taking down its mobile website. Clinks on mobile phones will redirect straight to the Flipkart app if users have it downloaded, or to the respective app...

According to the latest report by IAMAI and IMRB International, the eCommerce industry in India reached a value of INR 81,525 crore (US$13.5 billion) in 2014. The rapid increase in the use of smartphones and internet services has earned India a...