The exploded adoption of internet and smartphone has put people surrounded by digital documents almost anytime anywhere. Sensing it an opportunity that could help a provider mint billions of dollars in the future, Google launched relatively affordable cloud storage options as Google Drive in April 2012. After six years of existence, Google has probably realised that it’s time to shift gears and launched the cheap cloud storage options as Google One.
Unveiled in the spring, Google One was introduced with an objective to make cloud storage more affordable for all the people who are sitting on a hoard of data, and like to carry their digital world with them always. While Google initially announced that Google One would offer 2TB storage at half the price of the old Google Drive. At that time most of the people believed that Google One is primarily designed for customers who need big cloud storage. However, contrary to the belief, Google Once has not only reduced the price of its 2TB plan to half but has also introduced plans starting from 100GB.
The subscription to the Google One plans has started now, which was not possible before.
Google One: The Cheap Cloud Storage Option
The move by Google is considered as a strategy to compete with Apple in the Cloud Storage industry.
The current subscribers of Google Drive started noticing that their cloud storage capacity has been doubled. Going further all the subscribers who are willing to buy 2TB cloud storage would have to pay just $9.99 which they used to pay earlier for 1TB cloud storage.
Google One also offers 200GB cloud storage option for just $2.99 per month. However, the price of its basic 100GB plan remains unchanged – $1.99.
Google continues to offer free 15GB cloud storage to all of its users.
The migration from Google Drive to Google One is still under the process. Google’s iOS app still offers the cloud storage plans at an older price, while there is no app for Google One is surfaced on the Apple App Store yet.
Google Sets Eyes on iCloud Market
Google has revamped its Google Drive offerings by setting up its eyes on Apple’s iCloud market. With Google One, the internet giant has matched its Cloud Storage offerings with Apple’s iCloud.
For $9.99 a month Apple is already offerings 2TB of cloud storage while Google was charging double of that. With new cheap cloud storage offerings under Google One program, Googe has not only matched the offerings of Apple iCloud, but also have an edge over Apple in terms of free storage.
For example, the new plans of 200GB by Google One is also available at the same price Apple is offering. But iCloud only offers free 5GB cloud storage while Google offers three times the size of that under its free plan.
Google and Apple both are offerings almost identical cloud storage capacity at the same price though, the integration with third-party tools provides Google One an edge over Apple iCloud. There are many third-party services, such as backup and mirror, that provide inbuilt functionality to use Google Cloud Storage while Apple ecosystem is tightly closed.
In the coming months, it would be interesting to see that at the level playing field which company could lure more number of customers by offering cheap cloud storage with excellent customer support.