Xploree, Smart Keyboard, to Revamp Mobile Shopping Experience

Must Read

End Of Free Ride For Ola And Uber: GOI Sets New Rules For Cab Aggregators!

For long Ola and Uber have been enjoying the free ride on charging surge price from customers...

Google Pay Fee On Instant Transfer: An Indication Of Google’s Aggressive Monetisation Strategy?

Google has decided to levy fee on instant payment, starting from the US market.

Facebook’s Past Comes Back To Bite As South Korea Fines Them For 2018 Scandal

The social media behemoth Facebook Inc. (NASDAQ:FB) has once again proved they are the true arch-nemesis of...

We keep saying that we live in an app-centric world. We have a host of apps to pick when it comes to deciding which one we use the most. But never has it occurred to us to think of the ‘keyboard’ when listing our most favourite or most used application. The keyboard is an integral part of our app experience. In fact, it is the keyboard that facilitates our interactions with the system or over a network of users. Despite being so pivotal, this application has had the least innovation in its design till date.

To bring forth the much-needed change, KeyPoint Technologies launched the first ‘Search and Discovery’ platform Xploree.

Xploree is a step ahead in innovation for keyboards and was launched last year in India. The winner of ‘2015 New product Innovation Award’, Xplore lets brands and services to connect with their users without having them to exit from the conversation apps. The myriad of options has fuelled the popularity of Xploree. Starting with offers, discounts, deals, coupons, products and services – Xploree lets you discover all these while chatting with your friends.

Advertisements

To use the keyboard, download it from the Google Play Store and replace the current keyboard with it.

Features of Xploree:

The new smart keyboard provides a hyper contextual, intent-driven experience to the user.

  • Intent-Driven:

Xploree has a natural language processing engine that understands the context or meaning of the sentences that you type. Based on the current as well as past context, it provides relevant recommendations to services and brand. For example, if a user expresses a desire for pizza to his friend by typing the word ‘pizza’, Xploree will understand the intent of the user to have pizza.

  • Hyper Contextual:

Xploree provides ads, coupons and recommendations to the users, based on their intents. For the same instance mentioned above, it will deliver recommendations of various pizza places like Pizza Hut or Dominoes. This is hyper-context linking, where the type of ad depends on the preferences of the users and their location.

befunky-collage
(Image source: www.italkcool.com)

Advertisements

Multi-lingual Platform:

It is also a multi-lingual platform, accommodating multiple users across many different devices and apps. “75 percent of consumers in non-English-speaking countries prefer to buy products in their native languages.” It supports Hindi, Telugu and many more and also incorporates transliterated languages like ‘Hinglish’.

Image result for xploree keyboard themes
(Image Source: https://goo.gl/images/wneaHV)

  • Cross Platform:

It supports every app, providing a cross platform to the users. It enables brands and services to connect with the consumers across multiple apps. Therefore, there is no need of additional SDKs for each app.

Image result
(Image Source: https://goo.gl/images/ySGFQl)

  • Other Features:

Not just for the users, Xploree also provides brands and services with a self-serve dashboard to effectively create campaigns and influence users across all apps.

In September 2015, Xploree partnered with Yahoo! Search engine to provide a powerful search experience across all apps. Thus, users can browse and search information without having to quit the app. Users can use the Yahoo! button on the top left corner to access the web.

It also incorporates the usual keyboard app features like auto-correct, themes, word predictions, multiple languages and emojis, along with its other intelligent features.

Xploree and Mobile Marketing

The innovative design and functioning of Xploree is a boon to the marketers. Xploree app is like another step towards bringing brands and services closer to their customers.

For instance, if you have to book a flight from your smartphone, you will need an airlines app; to buy a luggage you will need to have a retail store app; and so on. Imagine booking a flight while chatting with your friend. You will need to juggle between two apps.

Not with Xploree! Xploree lets you do all these while you are chatting with your friend. And biggest part is, you don’t need to quit your chat app to do so.

The Hyper Contextual and intent driven technology of Xploree provide users with recommendations of products or services based on their conversation. Users will see product listings and deals that are relevant to them.

Albeit the ease of use of the app, it’s intelligent UI and attractive keyboard features make Xploree a wonder app to use. With no other competition in the industry, Xploree has the potential to revolutionize the mobile shopping experience.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest News

Decoding Slack Acquisition: A Move To Give Microsoft Taste Of Their Own Medicine?

The acquisition of Slack has left many surprised. The popular workplace messaging app Slack...

The Launch of ATT Feature Will Make Apple-Facebook Privacy Feud Nasty

Apple's firm stand has itched Facebook's co-founder Mark Zuckerberg. Much of today's internet usage has become heavily...

OYO, Pandemic and Future: CEO Agarwal Makes Big Claims

If there is one sector at which the pandemic really took a swing, it is the hospitality industry. But that's not the...

UPI Transactions To Cross Record 6.5 Billion In Q4 2020

The number of UPI transactions has crossed 2 billion mark in a second consecutive month. With that, it's clear that the number...

Facebook Acquires Kustomer: Social Commerce Is The Next Big Thing, For Sure!

In a bid to strengthen its social commerce’ arm, Facebook has recently paid top dollar for their recent acquisition.

New RTGS Rules To Boost The Adoption of Digital Payments

The government of India (GOI) has defined new RTGS rules for banking customers who largely rely on internet banking for a large...

In-Depth: Dprime

Will ‘TikTok By Microsoft’ Be A Winner?

For the last two years, TikTok has been in the public eye for all sorts of reasons. First, it was the exploded...

Facebook Subscription Model: Looking Beyond Ad Dollars?

Seldom do job listings create a stir this gripping. However, when the job listing in question is a stealth post from Twitter,...

Will The Online Food Delivery Market in India End Up Becoming A Two-Horse Race?

It's pretty much evident that the food delivery space in India is all set to get riled up soon enough as one...

More Articles Like This