Mobile And Internet In India 2014: 349 Million Unique Mobile Phone Users, 70% Traffic From Mobile [INFOGRAPHIC]

Must Read

Over 13.6 Crore Jobs in India Would Be Lost Due to Coronavirus Outbreak!

The 21-day lockdown induced by the deadly outbreak of the Covid-19 has completely dismantled and disrupted the...

Zomato Sets Eyes On $10.2 Billion Online Grocery Delivery Market in India

The 21-day nationwide lockdown imposed in India due to the Covid-19 outbreak fueled a massive change in...

Apple iPhone 9 Launch: Not The Date, The Price That Could Turn Heads!

The much-awaited launch of iPhone 9, aka iPhone SE 2, could take place on Sunday, April 5,...

India is rapidly advancing in the technological space. With the growing population and increasing smartphone penetration, India is going mobile and digital. Smartphone and internet is not just for the rich and wealthy but more users are becoming informed by getting access of mobile internet. However, the growth is still not at par with the other countries. Through an infographic, we’ll try to delve into the vital stats of Digital India.

india overview

Out of the 1.25 billion people in India, only one-fifth of the people use internet and only 50% of these are using social media. The growth of social media sites, especially Facebook, is accelerating the adoption rate. Surprisingly, out of the 886 million mobile subscribers – TRAI claims different figure of 933 million users though – only 10% access social media sites on their mobile. The advent of low-price smartphones and cut-throat price competition in internet tariffs might change this trend and more users in the country may become tech and net-savvy.

internet usage all vs mobile

The number of mobile internet users in India is low though, share of traffic on mobile devices is more than the share of traffic on desktop. The average low speed in India is less than half the global average, which is one of the reasons of low internet penetration in the country.

Advertisements

internet connections

The number of unique subscribers are less than half of total 886 million subscribers. The anomaly could be the result of attractive offers on a new sim or the first recharge benefits offered by the telecom companies that make the consumers switch in a very short time. Against the 70% sim penetration in India, the mobile penetration has not even reached the one-third citizens. Understandably, an average Indian has 2.5 sims to his name.

mobile in india

An average Indian spends almost 5 hours accessing internet and out of the 3 hours spent on mobile internet, only 45 minutes are spent doing any other work apart from social media. Unsurprising, since Facebook claims that it has 100 million users in India, out of which 84 million accesses the site or app on their mobile phones.

mobile use

Indians believe in paying for the services before using it; almost 841.7 million people in India are pre-paid users. It is easier to lay hands on a prepaid sim than a postpaid sim. Moreover, the pre-paid tariffs in India are a lot cheaper than the post-paid. Due to a lack of steady income and having a tight budget, users prefer a prepaid sim.

smartphone use

Though the smartphone penetration is low in India, more than half the smartphone users are using their devices to make an online purchase while more than 90% use their mobile devices to research about a product before buying it. This trend is likely to change the face of m-commerce industry in India. India is known as price-sensitive country and the availability of low-price smartphones is likely to increase the smartphone penetration as well as kill the feature phone market in India.

activities on mobile

2 COMMENTS

  1. Well, the growth of internet users and mobile device users in India is highly notable points. I am sure that this will leads a huge growth in eCommerce business in India on upcoming business years.

    Advertisements

    Also i would like to share that usage of custom ecommerce solution on ecommerce websites will make a stunning business revenue in competitive ecommerce business.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest News

Skype Trying To Replicate Zoom’s Success With Its New Feature!

It seems like the meteoric rise of the Zoom video conferencing app amid the work from the...

Should Apple Take Advantage Of Disney’s Stock Crash And Acquire It?

The Covid-19 outbreak caused Disney’s stock to fall below $100 for the first time in the last one and a half year...

Covid-19 Thrusts Graduating Students From IIM and IITs Towards Uncertain Future!

The mayhem of the COVID-19 outbreak has been affecting all parts of the economy and now it has finally arrived at the...

Will YouTube’s New Feature Kill TikTok?

After Facebook, it's Youtube that has been closely monitoring the exceptional growth of TikTok. And, the new feature of YouTube is a...

Facebook Messenger Desktop App: The Rise Of Zoom Has Caught The Attention Of Zuckerberg?

Facebook Messenger Desktop app is making waves, and all because of an unexpected and sudden rise of Zoom - a video conferencing...

A New Coronavirus Scam Is So Lucrative That People Are Falling Prey To Scammers Easily!

Fraudsters are out once again to steal your money and this time they are banking on a new Coronavirus scam.

In-Depth: Dprime

YouTube Should Have Bid Adieu To Dislike Button Much Earlier?

Online video sharing platform YouTube can be a ruthless place for content creators targeted by 'dislike mobs'. And the site owners totally understand that...

Facebook Has Pulled Off A Masterstroke By Integrating Its ‘Family Of Apps’?

It’s indeed hard to believe that ONE man sitting at Menlo Park, oversees how nearly a third of the world’s population interacts with each...

Facebook’s Crunch Conquest: By Relying Largely On The US Market, Is Facebook Running a Risk?

Two billion! That's Facebook, Inc. (NASDAQ: FB) for you - Right when you thought that this social-media giant has already connected the entire world, it's...

More Articles Like This