The Truth Behind Apple Inc (AAPL) iPhone 4 For Rs 16,500 Offer In India [Reality Check]

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Apple Inc (AAPL) has been aggressively chasing Samsung in Indian market since November. After detaching iPhone range from network provider, the company flooded the market with bunch of offers to make the phone much more affordable, resulting in 400% surge in sale in Q1 2013. While iPhone 5 is available only at Rs 16,500 upfront payment and balance in EMIs, its predecessor iPhone 4S and iPhone 4 are available on drastic discount price starting from Rs 26,500 onwards.

To counter Apple’s strategy, Samsung has discounted the whole Galaxy range by anything between 10% – 20%. On top of that 15% cash back with EMI offers are making the Galaxy range more affordable for people. Now to fuel the fire, Apple has come up with a strategy where an existing Smartphone user could grab iPhone 4 at the cost of mere Rs 16,500/- under the exchange scheme. Apple is promising to offer minimum Rs 7,000 of discount on its iPhone 4 in exchange of any Smartphone in working condition. However, if you already have little modest Smartphone you could also expect Rs.10,000/- exchange bonus to grab iPhone 4 at 16,500.

Apple iPhone 4 price india

While many low-end Smartphone users have started rushing towards the showroom to grab the offer, we also decided to do a reality check of Apple’s much exciting iPhone 4 exchange offer. We knew there would be few fine-prints to avail the offer and definitely it’s not against any working Smartphone, so we decided to offer pretty decent deal by handing over our iPhone 3G – in an absolute working condition – with expectation to be benefited for at least Rs. 7,000. An iPhone 3G is undoubtedly quite a decent Smartphone in exchange. Unfortunately the showroom executive dint feel so. After checking all the functionality – including camera, storage, charger and ear phone – he reverted back to us only with a discount offer of Rs 3,000/-. With all our surprise, we guided the showroom executive to the banner with a message “Any Smartphone with minimum exchange bonus of Rs 7,000”. Interestingly, his reply stunned us further;

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“It’s an out-dated phone and people are not looking to buy back it even as a second-hand. Therefore maximum we could offer is Rs 3,200”.

We immediately jumped out of showroom with all my grievances and anger only with a question in mind “Is Apple expecting us to surrender a smartphone costs Rs 20,000 to enjoy the discount of Rs. 7,000?” And, if iPhone 3G fetches only Rs 3,200 rupees resale value then how come Apple is known as the most valuable company ?……. our questions left unanswered and unattended by ourselves only.

Update: Based upon huge number of emails and complaints we have received in last last few hours, we have launched a massive campaign by forming a team of 11 people to check the reality of iPhone 4 exchange offer. Each member of the team is approaching to various showrooms across major cities and get back to us with his experience. We shall keep updating you with experience of each one of them.

Update 2: We tried to reach out multiple showrooms and agencies selling iPhone 4 on exchange offer. However, we found many showrooms  have ‘tweaked’ the offer according to their wish and will. So, we decided to dig further more and we got the OFFICIAL offer document which list down all Smartphones coming under the offer with MINIMUM exchange bonus of Rs 7,000/-

iphone 4 Exchange Offer India

Under exchange offer, Apple iPhone 4 is available only till 14 April 2013. However, you could also expect higher offer price for high end smartphones like Galaxy Grand, Nokia 800 or Galaxy S III. In exchange of Galaxy Grand, you can grab Apple iPhone 4 for anything between Rs 10,000 – Rs 13,000. However, Galaxy S III and Nokia 800 could also get you lucrative discounts.

Besides, all above, the balance amount could also be paid on 12 months EMI. And if you have Standard Chartered Credit Card, don’t forget to demand additional 5% cash back. Seems its raining iPhone 4 in India.

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12 COMMENTS

  1. @amit6060 techpint_ Dazeinfo  I have blackberry bold  2, 2 yrs old but in great condition I have changed its body 2 time.
    how much money will I get fr this?
    plz do reply

  2. amit6060 Dazeinfo Indian consumer blindly runs after offers & discounts. Seen leading apparel brands putting 3yr old stock in sale.

  3. techpint_ Dazeinfo It depends on country….Strategy only works if aligned with market needs. No dumping, its a strategy by #Apple

  4. Dazeinfo #Apple has never recognized #India as its potential market -dumping old models or expensive pricing.

  5. In the list they have mentioned Samsung Omnia. When I visited the Spice HotSpot store they also showed me the same list, wherein Samsung Omnia was mentioned. When I showed them my Samsung Omnia Pro, they said this model is not under exchange, and we won’t be able to give any discount

  6. Why would they when they are cheaper in India. If they unlocked a phone from here they would have to sign a contract.

  7. This is nothing. Apple launched a new iMac just a month after i bought the old iMac. Usually Apple stops selling the old stock before an imminent new launch. No such luck this time. even the vendor said that they had no clue about the launch. Checking with apple got me no where. They told me to check with the vendor and the vendor offered to buy back the machine as a second-hand one!

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