Android And iOS Occupied 47% And 43% Share Of Mobile OS Market [STUDY]


Apple’s iPhone 4S has not only become the users’ most preferable smartphone in just one glimpse, it’s the company’s extensive endeavors which bring the Smartphone on the top notch position. With similar fashion, Android has also made its incredible presence in the market and reached to zenith in mobile OS. A research analysis firm has reported that Android made its supremacy in the mobile OS with 47% market share in October/November 2011 followed by Apple iOS’s with 43%. However, the market share of Android had declined by 13% from 60% in Q3 2011, while Apple’s iOS outstandingly increased by 17% from 26% in Q3 2011.

The firm also reported that in last October/November two out of three mobile handsets which were sold out were Smartphone and the demand in this period increased to 50% compare to Q3.

The graph clearly depicts how Microsoft struggled in the market last Christmas holiday, whereas, the market share of RIM’s mobile OS  declined to 6% in Oct/Nov 2011 from 23% in the Q3 2010.

From above graphs, it’s quite clear that the demand of messaging device is in the decreasing trend from 30% in Q3 2010 to 18% in October/November 2011. The demand of Smartphone has been continuously increasing, and reaches to 67% in Oct/Nov 2011. Apparently, the demand of basic phone decreases and reached to 15% in Oct/Nov 2011 from 24 % in Q3 2010.

In addition to these data, the firm has also provided the list of top ten companies according to the demand of their Smartphone in the month of Oct/Nov 2011. The smartphone manufacturers like Samsung, HTC, and Motorola has apparently marked its appearance in the top ten lists. Apple performed outstandingly in Oct/Nov 2011 and managed to grasp a position in top three. The data reveals that Apple’s iPhone 4S and iphone 4 was the most successful which are at number one and two respectively in the two months of the last year.

An analysis firm—Flurry—has stated that aprox 6.8 million Android and iOS devices were activated during the Christmas holidays. The statistics of Android activation startled the users, when AndroidInc co-Founder & Vice President of Google Mobile —Andy Rubin—tweeted  that there are now over 700,000 Android devices activated every day.

Recently, Google has also announced to manufacture its own Smartphone and Google Tablet in the beginning of this year. It’s quite clear that in upcoming years a great war of Smartphone is going to happen and definitely, Apple and Google will be the two big players of the battlefield.

Source: NPD

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