Ooyala

The Growth of OTT: Blip in the Radar Or a Real Threat to Traditional TV?

People are attached to their smartphones way more than they're to any other gadget. In fact, the average person checks their smartphone 85 times a day and spends more than 5 hours a day on their pocket companion. As smartphones...

50% Of Online Video Views Will Be On Mobile By End of 2015 [REPORT]

As the number of active smartphone users worldwide is estimated to touch 2 billion in 2015, the preferred platform for watching videos is seeing a steady shift from desktops to hand-held mobile devices. A recent report from Ooyala, a video technology company...

Mobile Devices Account For 27% Of Online Video Viewing In 2014: Short Videos More Effective !

The rapid shift towards smart devices and bigger screens will bring a significant change in the way users consume online video content. By the beginning of 2016, more than half of online video viewing is estimated to be on mobile...

Apple Inc. (AAPL) iOS Users Consume More Short Duration Video: Mobile And Tablet Video Viewing Rose By 532% Since 2012 !

The trend of watching videos on mobile phones and tablets is not here to stay but to grow in leaps and bounds. Though connected TVs are the most favoured medium, smartphones and tablets are fast catching up. According to...

Mobile Devices Will Be Responsible For 50% Of All Online Video Consumption By 2016!

Google Inc. (NASDAQ:GOOGL) launched it’s Chromecast device last year to stream content from mobile and tablet devices to televisions, and is reportedly developing Android TV as well. Amazon.com Inc. (NASDAQ:AMZN) released its Fire TV device this year, and Apple Inc. (NASDAQ:AAPL) is rumored to be upgrading its...

Video Sharing And Watching Trend – Facebook And Apple Dominates [Study]

The tussle between social media titan Facebook and Micro-blogging site Twitter is on its peak. Both are trying their level best to downgrade each other either by new launches or by market stats. It looks like cat and rat...
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From Convenience to Questionable: 10-Minute Food Delivery Dilemma in India

When someone asks if you want food delivered in 10 minutes, the first thing that crosses your mind is:...
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