Counterpoint Research

Apple Accounted For 50% of the Global Smartphone Revenues in 2023: Is Premiumization Leaving Android Behind?

As the average selling price (ASP) for smartphones has increased over the years, so has the revenue booked by Original Equipment Manufacturers (OEMs) worldwide. Not surprisingly, Apple, known for consistently launching the most expensive iPhone models, has maintained its...

India Smartphone Shipments Grew 25% YoY in Q4 2023: Samsung Slipped to Third Spot

India’s smartphone market has finally revived in Q4 2023 after five consecutive quarters of either declining or stagnant yearly growth in shipments. The noteworthy 25% YoY growth in smartphone shipments during the fourth quarter was primarily driven by the...

India Smartphone Shipments Q3 2023: Xiaomi Reclaimed Second Spot With Bold 5G Move

After enduring four consecutive quarters of declining shipments, India's smartphone market is now experiencing a gradual resurgence in consumer demand, fueled by the ongoing Festive Season Sale. Approximately over 45 million smartphones were shipped during Q3 2023, with a...

India Smartphone Market Q2 2023: Vivo Is An Emerging Threat To Market Leader Samsung

The demand for smartphones worldwide has slowed in the last few quarters, affecting major manufacturers and OEMs. Even India, known for its rapid population growth and insatiable appetite for smartphones, has not been immune to this trend. According to...

Can Xiaomi’s Offline Strategy Help It Regain Its Supremacy In India Smartphone Market?

Xiaomi's remarkable journey in the Indian smartphone market, from its grand entrance to becoming the biggest brand, is nothing but a surprising yet aspiring growth story. However, after a successful eight-year run, the company faced multiple setbacks, including poor...

The Rise of Foldable Smartphones Amidst the Fierce Battle in China and Beyond: 64% YoY Growth in Q1 2023

A few decades ago, nobody could have imagined that smartphones in the future would not only simplify our daily tasks with astonishing built-in features, but also mesmerise us with their stunning designs. But, the age of foldable smartphones has...

India smartphone shipments Q1 2023: The worst-ever decline portrays a worrying sign for manufacturers and suppliers

India's smartphone market is facing its most challenging phase yet in 2023, following a dismal performance in H2 2022. The demand for smartphones priced below INR 30,000 has sharply declined in the last nine months. The latest report by...

Made-In-India smartphone shipments 2022: Apple iPhone shipments grew 65% YoY by volume and 162% YoY by value [REPORT]

All major global tech companies, including Apple, Samsung, Xiaomi, and others, have established smartphone manufacturing facilities in India. These companies are not just aiming to capture a sizeable share of the second-largest smartphone market in the world but also...

Global premium smartphone segment 2022: Accounted for 55% of the overall market revenue for the first time

Gone are the days when very few percentages of people could afford premium smartphones due to their high price tags of $600 or more. E-commerce giants such as Amazon, and Flipkart, have provided numerous opportunities for consumers to buy...

Global EV Sales 2022: Tesla’s Model Y remained the best-selling model

The demand for electric vehicles (EVs) has been increasing at a rapid pace worldwide. Companies are leaving no stone unturned to gain a sizable share of the EV market. Interestingly, global EV sales hit an all-time high of 10.2...
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Paytm App Downloads and User Engagement Take a Nosedive Post RBI Measures

The regulatory measures imposed on Paytm Payments Bank by the Reserve Bank of India (RBI) have had a direct...
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