The mobile data consumption in India is growing at the unprecedented rate. The tug of war between telecom providers has resulted in a massive drop in data rates. Consequently, mobile phone users are consuming a lot more data on...

After weeks of uncertainty and escalating hype, the Reliance Jio Phone was launched last week amid a lot of fanfare. Touted as a game changer with the ability to completely transform the face of the Indian telecom and smartphone...

News has emerged that Amazon.com, Inc. (NASDAQ:AMZN) may be planning to launch its wildly popular Alexa enabled Echo Dot smart speakers in India by the end of 2017. This is an intriguing move by Amazon and could have tangible...

The Apple App Store and the Google Play are the two key digital marketplaces for any aspiring mobile app developers. With nearly 98.9% new smartphones, sold in Q1 2017, running either Android or iOS, it is clear that together they...

Android and iOS are the two most familiar names in the mobile tech industry and the two mainstays of the smartphone revolution that began nearly a decade ago. Over the years, both Android and iOS have overtaken numerous competitors to emerge as...

With nearly 462 million internet users India is the second largest country by the number of internet users. Engrossed in the digital life, how people in India are influenced by the Internet? Inshorts and Ipsos conducted India's largest opinion...

Video ads are setting new trends in the marketing world. These are more interesting and attractive in comparison to a banner or static ads. Since messages can be delivered more easily and interestingly, video ads are gaining immense popularity....

People are attached to their smartphones way more than they're to any other gadget. In fact, the average person checks their smartphone 85 times a day and spends more than 5 hours a day on their pocket companion. As smartphones...

For anyone who spends any amount of time on the Internet, Google, now a part of Alphabet Inc. (NASDAQ:GOOGL), has become ubiquitous with the term "search." Hence, it comes as no surprise that, Google makes most of its money from...

With the entry of more content-intensive services like Netflix, Saavn, and other streaming on-demand streaming sites, the Telecom regulator in India has informally directed ISPs and Telco providers to improve broadband speeds in India. The Telecom Regulatory Authority of...