The above graph representing Snap quarterly revenue by region, starting from fiscal Q1 2015 to the recently completed quarter. Snap’s total quarterly revenue in Q2 2020 increased an appreciable 17% YoY, to $454.16 million, worldwide. Approximately 58% of that came from the North America region. Snapchat revenue from North America declined 6.28% QoQ during second quarter of 2020, to $263.6 million. However, on a yearly basis, the company recorded about 10.9% YoY growth.
It is important to note that the social media company reported its highest-ever quarterly revenue of $354.3 million from the North America region, showing a 44% YoY growth.
|Source||Snap Inc. Financial Reports, SEC Filings|
|Note||Snap Inc. fiscal year starts from January 1st|
Snap revenue from Europe in Q2 2020 also reached an all-time high of $96.9 million, with an appreciable 54.5% YoY growth. However, in Q2 2020, the Europe revenue declined to $81.49 million, representing 17.9% of the company’s total revenue.
Snap quarterly revenue from the Rest of World crossed $100 million mark for the first time in Q4 2019, totalling $109.7 million. The company says, no individual country exceeded 10% of its total revenue for any period presented. In Q2 2020, the company’s revenue from rest of the world increased a strong 31.8% YoY and 8.9% QoQ, to $109.07 million.
About Snap Inc.
In the Spring of 2011, Reggie Brown came up with the idea of a disappearing-image messaging app called Picaboo (now known as Snapchat). However, due to the equity distribution issue, Brown later left the company.
In September 2011, the Snapchat app finally went live on the iOS App Store. On October 28, 2012, the company reported over 1 billion snaps being shared on Snapchat app – with over 20 million unique moments shared every day. While on October 29, 2012, the app was made available in the Google Play store for all Android devices.
On September 26, 2016, the name of the company changed from Snapchat Inc. to Snap Inc.
In March 2017, Snap Inc. completed its initial public offerings (IPO), at a price of $17 per share.
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