The above graph represents the growth in the number of Facebook monthly active users by region from Q1 2016 to Q4 2018. Facebook has 2.3 billion monthly active users by the end of Q4 2018. As the graph represents, the growth in the number of Facebook monthly users in the US & Canada has almost stagnated in the last few quarters. The situation in Europe is no different. On the contrary, the total number of Facebook users in the APAC region is increasing at a rapid pace. Between Q4 2016 and Q4 2018, the number of Facebook users in the APAC region has increased by 50%, to 947 million.
The Rest of the world also has a significant contribution to the growth of worldwide users of Facebook. In the last two years, 149 million new monthly active users have joined Facebook from the Rest of the World.
Last Updated: February 2019
Time Period: Q2 2016 – Q4 2018
Source: Facebook Inc.
Founded in 2004, Facebook is currently the biggest social networking service based on global reach and total active users. Launched by Harvard student Mark Zuckerberg and some of his contemporaries, the service was initially only available to Harvard students but soon expanded to regional universities, the Ivy League and further universities before opening up to high school students and global users aged 13 or over. Currently, Facebook usage penetration among internet users in leading markets is above 80%.
Facebook users must register before using the social network and are free to create a personal profile in order to interact with other users which they can add as friends. Furthermore, Facebook users may join user groups based on workplace, college or school and can also categorize their Facebook contacts into lists. Users can post status updates or other content and message each other. Facebook users can also interact with a wide selection of applications including social games or other services like the photo-sharing app Instagram.
In September 2012, Facebook announced over one billion active users across all platforms. The social network is also accessible to mobile web users and has published a series of apps based on original Facebook features such as Facebook Messenger, which as of the third quarter of 2015 has a 37 usage penetration rate.
The above graph is a part of DGraph – the most trusted source of hundreds of thousands of market graphs. Our team of researchers mines millions of data points every month to bring the most updated and validated set of data points representing the comprehensive view in a graphical format. From mobile to e-commerce, from Retail to healthcare, from startups to SMEs we have carefully designed thousands of graphs for those who value and understand the importance of data visualisation.