Internet Users In India: 829 Million Will Result in 59% Penetration by 2021 [REPORT]

Must Read

Skeletons in the Closet? Google-Facebook Involved in Secret Online Advertising Deal

If you can’t beat ‘em, join ‘em. And when two titans happen to decide upon an alliance,...

Smartphone Resale Value: Depreciation Is Surprising Enough [REPORT]

It's a tad cliché and true that smartphones have permeated every sphere of our life. The ceaseless...

A Majority of Web Professionals Prefer WordPress For Building Websites [STUDY]

The advancement in technology and network infrastructure has triggered an unprecedented competition among web professionals, who are willing to launch...

India is about to become truly digital in the next five years. The latest data from Cisco titled “Visual Networking Index (VNI) Complete Forecast” indicates that the total number of internet users in India will more than double from 373 million in 2016 to 829 million by 2021. For context, only 28% of our current population constitute internet users. By 2021, this number will more than double to 59%.

India is going through an internet revolution at the moment. The average internet speed in India has seen an 87% YoY increase in Q1 2017 over the last year. A lot of the credit for this has to go to Reliance Jio. Jio’s disruptive launch less than a year ago brought 4G to the masses, and prices came crashing down. Since then we have seen a rapid increase in the Internet speed and the number of internet users in India. That is not all has happened, as coverage has also increased significantly. The availability of high-speed 4G internet is clocking 81.56% of the time, as Jio remain well on track of their goal to achieve 99% coverage in India by the end of 2017.

Increasing access to faster and high bandwidth networks is spurring audio/video and multimedia content consumption, which typically accounts for higher traffic levels. As a result, overall IP traffic is expected to grow from 1.7 Exabytes per month in 2016, to 6.5 Exabytes per month in 2021, at a CAGR of 30%. This growth will be driven by video, whose dominance in terms of data consumption is only set to increase. Video represented 57% of total internet traffic in 2016, and this number is set to inflate up to a whopping 76% by 2021. This will translate to a mammoth 84 billion minutes of Internet video viewed per month by 2021!

Advertisements

As the number of internet users in India is growing at a paid pace, a large majority of this growth is expected to be fueled by mobile devices. As we previously reported, mobile devices now account for 92.8% of all broadband connections in India. In a time when elite markets like the US are saturating, and mobile penetration in India on the rise, it looks like mobile adoption is going to drive internet user growth in the near future. The sheer popularity of the mobile internet in India indicates that mobile and internet growth go hand in hand here.

Of course, there are quite a few hurdles on the path to Digital India. Despite the improvement in recent months, we have repeatedly reported on the poor quality of internet in India. India stands at the second last position when it comes to the average internet speed in APAC. The situation is similar when it comes to the average 4G speed, which is closer to the average 3G speed by global standards. The infrastructure needs reinforcement and improvement if it is to support the kind of traffic that is expected in the coming years as India goes digital.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest News

How Mobile Is Becoming A Catalyst Of Online Gambling Market Growth

The global online gambling market is now one of the biggest and it is expected to grow...

“Open Up Cambridge Analytica, It’s CBI At the Door!”

Among all the establishments ensnared in deplorable acts, Cambridge Analytica has steadily climbed the ladder of infamy. The roots of its malice...

Smartphone Resale Value: Depreciation Is Surprising Enough [REPORT]

It's a tad cliché and true that smartphones have permeated every sphere of our life. The ceaseless tech breakthroughs have led to...

Reliance-Future Deal Is Approved By SEBI But Biyani May Not Be Happy With It!

Despite Amazon trying its best to stick a fork between the Reliance-Future deal, the Indian market regulator SEBI has finally given the...

Skeletons in the Closet? Google-Facebook Involved in Secret Online Advertising Deal

If you can’t beat ‘em, join ‘em. And when two titans happen to decide upon an alliance, there are bound to be...

The Sudden Reappearance of Missing Jack Ma Leaves People Guessing About Many Things!

Jack Ma was preparing to publicly float Ant Group - what was billed to be the largest IPO in the world in...

In-Depth: Dprime

Will ‘TikTok By Microsoft’ Be A Winner?

For the last two years, TikTok has been in the public eye for all sorts of reasons. First, it was the exploded...

Facebook Subscription Model: Looking Beyond Ad Dollars?

Seldom do job listings create a stir this gripping. However, when the job listing in question is a stealth post from Twitter,...

Will The Online Food Delivery Market in India End Up Becoming A Two-Horse Race?

It's pretty much evident that the food delivery space in India is all set to get riled up soon enough as one...

More Articles Like This