Indeed it’s a great news for all small as well as medium size enterprises in India that Google India has decided to offer free website for more than 5,00,000 small and medium Businesses in the country. Indian economy has managed to impress global economist as the overseas market condition is just plunging and there is no immediate promising future with them.
Google India has declared in its official blog that it has launched an ‘India Get Your Business Online’ program to website, internet domain and web hosting service to small and medium businesses (SMBs) in the country.
Google India MD and vice president (Sales and operations)-Rajan Anandan-said; “Our goal is to help 5, 00,000 small medium businesses in India to get online in next three years through this programme.”
Basically, the intention of this program is to break down the barriers which are getting faced by small and medium businesses to enter into promising e-commerce industry. Google would provide sufficient and authentic information to overcome such barrier.
Google India has estimated 8 lakh small and medium enterprises in the country but with only 5% of them actually leveraging over billion dollar online e-com industry or having any website. However, the trend is under transformation as Entrepreneurship in India has started flourishing for last one year.
‘India Get Your business Online’ initiative will provide an innovative background to these entrepreneurs to expose themselves globally and promote their product. Using the website, they would be able to understand their current status in the global market.
For creation of its domain name, entrepreneurs will not have to go through the cumbersome formalities and procedures. They just need to submit their permanent account Number (PAN) and other tax related details for verification. Thereafter, they would be provided with an online tool for free website and web hosting services for a year. Under this programme, all interested SMBs would get free email addresses and other advertising related benefits for one year.
After a year, if website domain holders want to continue their services, they will have to pay a charge for renewal of their domain name. For execution of this programme, Google India has made partnership with US-based Web host HostGator for the initiative. The web firm would provide free support in creating, hosting and managing the website for the period of one year. Actually, this programmme is supported by federation of Micro, Small and Medium Enterprises (MSMEs) popularly known as FISME.
It’s a very innovative step by Google India for the development of Small and Medium Businesses. Since, Indian economy is highly influenced with SME’s, and we wouldn’t even think, country wouldn’t progress by ignoring this sector which comprises of 8,00,000 SME’s. The steps taken by Google India for the promotion of Indian Small and medium businesses are highly appreciated.
