Tag: Video

LinkedIn, the social networking site that connects over 562 million professionals in more than 200 countries, has started rolling out the beta version of its live streaming service for a selected few US-based users for now. Known as LinkedIn Live, this platform will give users and companies the opportunity to share real-time videos along with their written work, shared news...

Online video sharing platform YouTube can be a ruthless place for content creators targeted by 'dislike mobs'. And the site owners totally understand that this problem needs to be looked into.Content creators have spoken about being at the receiving end of such unruly bunches of people in the past but look like the negative feedback which the company got...

With more and more film-makers and producers joining the digital bandwagon, rolling down the web route, creative freedom has certainly gone way off the hook, for some! Maybe that's the reason there has been this snap call for attention towards the whole buzz around "self-regulation"!The Internet and Mobile Association of India (IAMAI) released its OTT self-regulation document called Code of...

Video consumption on mobile is an all-time high. It is helping to drive the social engagement better than anything else besides garnering more comments and more likes. Probably that’s the reason all social media giants are trying hard to capture more eyeballs. After YouTube and Facebook, it's Instagram - offers users to share photos as well as hasty glimpses of...

While it isn’t possible to predict what trends will surface and gain a footing in 2018, there are several likely candidates that are already making waves. Some of these online video trends have been slowly growing for some time, but recent developments could see them break through the glass ceiling.Live Video Streaming There was a time when live video streaming...

YouTube, not content with reaching more people aged 18-49 than any major cable network, is stepping up its attempts to engage its users with a rash of new features designed to improve the social experience on the channel. The first new toy YouTube is set to introduce is a feature called “Reels,” which will essentially function in the same...

One of the biggest highlights of Mobile World Congress held in Barcelona on 26 February 2017 was Samsung Electronics Co Ltd (KRX:005930) announcing that they would be unveiling their next generation flagship smartphone by the end of March. Widely expected to be called the Samsung Galaxy S8, it is one of the most hotly anticipated products of the tech industry this...

The year 2016 was largely about video ads. Video ads not only set new trends over the year, but they also paved the way for more innovative advertising products and strategies across various digital platforms. In this regard, Twitter Inc. (NYSE:TWTR) was able to effectively reduce costs across several metrics and improve Direct Response products by switching to a...

Facebook Inc. (NASDAQ:FB) is willing to take the competition to a whole new level, and the only way to get it done is by empowering users. In August 2015, for the first time, Facebook Live was launched for the celebrities. Later in April 2016, it was made available to the global public. Since then, Facebook Live has managed to...

In the world where we are increasingly bombarded with advertisements and a push to read awful content, YouTube has come up with a novel solution, urging 'pay us and we'll stop it'. But, it's not that novel as Spotify has been doing it for years now. And so YouTube Red is born - a way of watching as much YouTube...

Facebook Inc. (NASDAQ:FB) had introduced a feature in the last quarter of 2006; sharing content (pics, video, news, blogs, etc.) from across the web. In the beginning, only a few websites partnered with Facebook in this campaign, including IDG Entertainment, The Internet Movie Database (IMDb), NBCSports.com, The New York Times, People.com, The Onion, Time.com, The Wall Street Journal Online...

If a picture says a thousand words, a one-minute video is worth 1.8 million, say Forrester’s researchers! It is one of the most engaging ways to tell a story. Sharing video content with users has become one of the main strategies for content marketers and social media experts of late.We already said that earlier. But then, the same holds...

If a picture says a thousand words, a one minute video is worth 1.8 million, say Forrester’s researchers! It is one of the most engaging ways to tell a story. Sharing video content with users has become one of the main strategies for content marketers and social media experts of late.By 2017, 69% of all internet traffic is expected...

The rapid shift towards smart devices and bigger screens will bring a significant change in the way users consume online video content. By the beginning of 2016, more than half of online video viewing is estimated to be on mobile devices, therefore, it's a high time when online video publishers must adopt mobile-first strategy to ensure a sizable number of views and...

No offense, but I was expecting this and only from China! Just a day before the scheduled launch of Apple Inc. (NASDAQ:AAPL) iPhone 6 a new leaked video of iPhone 6 has surfaced. In the video a Chinese man is showcasing 4.7-inch iPhone 6 in a perfect working condition. While we are not sure about the legitimacy of the...

In recent times there has been a gigantic increase in the number of videos in the Facebook Newsfeed. This new digital mode of dissemination in a post increases the click-through rate by 96%, which clearly depicts its lucrativeness. But the performance measures of these videos are not simply restricted to the number of times they are being clicked instead...