Video

YouTube Shorts is fast catching up with Instagram Reels in India: Records 3940% growth in 2022

When YouTube burst onto the scene in 2005, no one could have predicted the whirlwind it would create. Long-form videos became the kings of online content, captivating audiences with their lengthy narratives. However, as technology advanced and internet speeds...

India’s short-form video market is poised for a monetization boom by 2030: Creators set their eyes on $12 billion opportunity

India's short-form video market is rapidly growing with each passing year. This exploded growth is fueled by the country’s young and tech-savvy population. According to the recent report by Redseer Strategy Consultants, the Indian short-form video market is on...

Appearing positive on on a video call In the era of video calls and video conference is essential: How to do it

Why is it important for business partners to go beyond audio and use video conferencing services such as iMind whenever possible during remote sessions or calls? How to set up your device so that it looks beautiful in the...

OTT content consumption in India: 119 million people have active paid subscriptions

The consumption of OTT content has dramatically risen across the world in the last few years. During the Covid-19 lockdown, an increasing number of people began watching content on OTT platforms such as Netflix, Prime Video, Disney+ Hotstar, etc....

TikTok Is Facing A Peculiar Challenge That Led Vine To Shutdown

With growth comes new and peculiar challenges. TikTok which once mocked Twitter for not being able to effectively deal with creators is now staring at a similar challenge that could prove to be disastrous. TikTok may have to change its...

Snapchat Spotlight: A New Way for Creators to Earn Money

Short-form video applications have increased overwhelmingly in popularity in recent times. The surge in this format of online content, according to most, is due to the precedent TikTok set when it arrived on the market only to dominate it...

Surge In Video Consumption in India Has Triggered Investors Interest In Video Apps

The descent into a ‘new normal’ because of the coronavirus pandemic has given rise to a different pattern of consumer behaviour. During the lockdown, India started observing a huge surge in video consumption which has led to some very...

How Video is Transforming Social Media Marketing!

In this digitization world, most of the organizations are using social media platforms to grab the attention of visitors and experience massive growth in their business. You will be surprised to know that more than 1 billion hours are...

Youtube Strikes System is Updated: Just A Warning On First Violation

For the first time in almost a decade, Youtube Strikes System is updated, relaxing the norms for content creators who violate the video-sharing platform's content policy. Beginning February 25, content creators on YouTube will now get a consequence-free one-time warning...

LinkedIn Live: The New Live Video Platform Is Late To The Party?

LinkedIn, the social networking site that connects over 562 million professionals in more than 200 countries, has started rolling out the beta version of its live streaming service for a selected few US-based users for now. Known as LinkedIn Live,...
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Number of Internet Users in India Exceeds 800 Million: Rural India Dominates in Key Online Activities

India has experienced a remarkable surge in the widespread adoption and usage of the Internet over the past five...
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