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Marketing Tactics Versus Effectiveness On Facebook Inc. (FB): 69% Find Handling Customers’ Queries Most...

Marketers across the globe are adopting various innovative tactics to attract customers and drive sales. It is important for brand marketers to drive quality...

Finally Proofed ! E-Mail is an Effective Marketing Media in India

In Asia it has never been easy for Merchants to accept the effectiveness of E-Mail marketing till last year. People still used to log-in to their Inbox for checking their emails and sending the replies. Scenario is no more same now. A recent survey conduced by e-Dilaog, a GSI Commerce Marketing Services division, reveals that 67 per cent of consumers in Asia-Pacific have made a purchase in a store or over the phone as a result of receiving a marketing email.

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Twitter’s “Edit Tweet” Feature: Do We Really Need It?

Jack Dorsey, the co-founder and CEO at Twitter Inc. (NYSE: TWTR), suggested that the company is considering adding a new Edit Tweet feature to its platform....

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Will The Rising Popularity of Online Smartphone Sales In India Kill...

The online smartphone sales in India is growing at a phenomenal pace. While smartphone OEMs have left no stone unturned to grab a sizable...

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