TikTok is aiming at YouTube again! After dominating the short-form video content space, which has made a notable dent In Google-owned YouTube's user engagement as well as revenue, TikTok is now gearing upto to challenge YouTube in its dominant...
In a surprise move, TikTok is piloting a feature that would make the top bosses of YouTube very anxious. Introducing this new feature is a significant change to TikTok's content framework that would considerably impact YouTube, both in terms...
When YouTube burst onto the scene in 2005, no one could have predicted the whirlwind it would create. Long-form videos became the kings of online content, captivating audiences with their lengthy narratives. However, as technology advanced and internet speeds...
Who could have imagined that one-day social media would become more than just a source of entertainment or a means of staying connected? Social media platforms like Instagram, TikTok, and Facebook have recognized this opportunity and are capitalizing on...
In the last decade, people's dependency on mobile apps has gone all-time high. We are now living in the era of mobile apps as we can't imagine even a day without our smartphones. Sensing users' increasing reliance with each...
Amazon.com, Inc. (NASDAQ: AMZN), the world's largest e-commerce player, keep making strategies to attract customers to its shopping platform. This time, the company has rolled out a TikTok-style feature in its app that would allow customers to buy products...
Brands are spending billions of dollars every quarter on advertising. According to the latest Sensor Tower report, the total US digital ad spending reached over $23 billion in Q3 2022, with over 5% quarter-over-quarter growth. Interestingly, social channels accounted...
Whenever it appears that Bytedance-owned TikTok has overcome all legal troubles, a new challenge mushrooms every time. However, this time the trouble seems to be much more disastrous than ever before. Brendan Carr, FCC Commissioner, wants Apple and Google...
With growth comes new and peculiar challenges. TikTok which once mocked Twitter for not being able to effectively deal with creators is now staring at a similar challenge that could prove to be disastrous.
TikTok may have to change its...
TikTok is testing a new feature that could amplify the reach of its content and may prove to be another tool for users to make their videos go viral in a jiffy.
Social media platforms have been constantly copying the...
