The global smartphone market has experienced its fair share of ups and downs over the past two years. After consistent declines in the first three quarters of 2023, the market rebounded in the fourth quarter and has shown steady,...
After witnessing growth in shipments for two consecutive quarters, India's smartphone market again experienced a 2% YoY decline in shipments in Q2 2024. Despite this overall decline, Xiaomi emerged as the largest smartphone brand in India, outshining Vivo, albeit...
The global smartphone market has witnessed a resurgence in consumer demand, albeit at a slower pace. During the second quarter of CY 2024, approximately 285.4 million units of smartphones were shipped, with a modest 6.5% YoY increase. What's noteworthy...
India's smartphone market has transformed rapidly over the past decade, with shifting consumer preferences fueling intense competition among global OEMs. Interestingly, Vivo has emerged as India's top smartphone brand in Q1 2024, outperforming both Samsung and Xiaomi. Vivo's market...
The global smartphone industry is still dealing with the lingering impacts of the COVID-19 pandemic and macroeconomic uncertainties in key markets. These factors have contributed to fluctuations in demand for smartphones across the world. The global smartphone shipments increased...
The demand for 5G smartphones in India has dramatically increased in recent years, with a plethora of new launches in 2023. Interestingly, the country shipped 79 million units of 5G smartphones in 2023, representing a whopping 54.1% of the...
India’s smartphone market has finally revived in Q4 2023 after five consecutive quarters of either declining or stagnant yearly growth in shipments. The noteworthy 25% YoY growth in smartphone shipments during the fourth quarter was primarily driven by the...
In 2023, the global smartphone industry faced a formidable challenge, with shipments declining consistently in the first three quarters. However, the tide turned in the fourth quarter, coinciding with the holiday season, bringing much-needed relief to smartphone OEMs. According...
India is experiencing a trend of premiumization in its smartphone market, with a growing demand for premium and ultra-premium devices, leading to increased sales and revenue for companies like Apple. Despite the flat yearly growth in the overall smartphone...
After enduring four consecutive quarters of declining shipments, India's smartphone market is now experiencing a gradual resurgence in consumer demand, fueled by the ongoing Festive Season Sale. Approximately over 45 million smartphones were shipped during Q3 2023, with a...
