Marketing

How Brands Can Stand Out in a Crowded Marketplace

With more businesses than ever before clamouring for customers’ attention, it can feel almost impossible making your brand stand out in the crowd. It’s tempting to think that the only reason the biggest players made it to...

TikTok: How To Promote Yourself And Your Business?

Until a few years back social media was all about Facebook, Twitter and Instagram. Then, TikTok appeared out of nowhere and became the fourth most popular social network in a very short span of time.

Most Successful Tech Vlogs on Instagram You Must Take A Cue From To Promote Your Brand

There is no denying that successful tech vloggers can boost the visibility of a brand on Instagram. Today, Instagram is among the most effective social media networks for engagement. With more than 1...

Social Media Influencer Marketing: The Secret Sauce To Success!

Social media influencer marketing, or simply influencer marketing, has become a very popular model for advertising and engaging audiences for brands in recent years, due to the overwhelming increase in the use of social networking sites and...

Social Media Influencers: Everything You Need to Know Before You Approach Them!

If you’re living in 2020, chances are you have at least one social media account open. More than ever before, marketers are wielding the power of social media to reach their target audiences through online space nowadays. 

Optimise Your Email Marketing Campaign To See Conversions Skyrocketing

Email marketing has long been a staple instrument in the arsenal of many businesses. Contemporary marketing strategies have evolved over the past decade to include the likes of social media and influencer marketing. It is true that...

Twitter’s New Tool Allows Publishers To Enhance Their Performance

Twitter Inc (NYSE: TWTR) has recently announced the launch of its first new insights tool for its publishers. Called as "Timing is Everything" it is a curative Publisher Insights tool that would dwell in Twitter's Media Studio. It is reported that this tool...

Analysing PPC metrics Report Is Crucial For The Success Of Your Campaigns

When we talk about internet marketing, PPC (Pay Per Click) works as a big brick in the wall. In the times today, most online businesses depend on it and that is no wonder. 45% of small & medium businesses are...

Only 1 In 4 Internet Users Follow Brands They Wish To Buy A Product From [STUDY]

The exploded adoption of mobile internet has helped the social media platforms to evolve to a whole new level. As internet users are fascinated with their online social media presence, brands are leaving no stone unturned to make the...

The Invaluable Role of Automation in Digital Marketing That Guarantees Success

Just how digital marketing is going to change over the next ten years is anyone’s guess. Even high-ranking executives at Google probably don’t have a solid grasp of how businesses and consumers will interact with each other in 2030....

Latest News

ShareChat Acquisition: What’s Google Up To?

The news related to acquisition of ShareChat is once again making rounds on the internet.
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Elon Musk Overtakes Bill Gates And Becomes the 2nd Richest Person in the World

It's been a good week for Elon Musk and his electrical vehicle business Tesla. Earlier this week, after Tesla Inc.'s rocky road...

iPhone 12 Plagued With Serious Problems: Should You Buy It, Still?

A serious problem with Apple iPhone 12, identified recently, is good enough to give a second thought to your decision of buying...

Facebook Threatens Research Team To Shut Down In A Bid To Hide Their Dirty Secrets

Facebook Inc. (NASDAQ:FB), in a bid to hide their dirty secrets, recently threatened a small academic team to shut, all in the...

Does CCI Verdict On Reliance Future Group Deal Hints Who Will Have The Last Laugh?

Biyani's Future Group, Ambani's RIL, and Bezos' Amazon have been in a three-way dispute for the past month. This dispute was sparked...