Marketing

Social media influencer marketing, or simply influencer marketing, has become a very popular model for advertising and engaging audiences for brands in recent years, due to the overwhelming increase in the use of social networking sites and other digital...

If you’re living in 2020, chances are you have at least one social media account open. More than ever before, marketers are wielding the power of social media to reach their target audiences through online space nowadays.  An average user...

Email marketing has long been a staple instrument in the arsenal of many businesses. Contemporary marketing strategies have evolved over the past decade to include the likes of social media and influencer marketing. It is true that email marketing...

Twitter Inc (NYSE: TWTR) has recently announced the launch of its first new insights tool for its publishers. Called as "Timing is Everything" it is a curative Publisher Insights tool that would dwell in Twitter's Media Studio. It is reported that this tool...

When we talk about internet marketing, PPC (Pay Per Click) works as a big brick in the wall. In the times today, most online businesses depend on it and that is no wonder. 45% of small & medium businesses are...

The exploded adoption of mobile internet has helped the social media platforms to evolve to a whole new level. As internet users are fascinated with their online social media presence, brands are leaving no stone unturned to make the...

Just how digital marketing is going to change over the next ten years is anyone’s guess. Even high-ranking executives at Google probably don’t have a solid grasp of how businesses and consumers will interact with each other in 2030....

The product is ready after much designing, planning, and execution. What is it that is required now? An in-detail description and functionality manual that is flawless, yet something that is easy to understand and follow by the user. What...

Joining an all-star digital marketing team on one’s favourite agency is every online marketer’s dream. A survey by The Manifest showed that 50% of businesses use a marketing agency for help with their internet marketing efforts. Digital marketers are crucial to...

It's true, with great position comes great responsibility. And it becomes even more crucial when the responsibility is given by one of the world's most valuable brand - Samsung. Unfortunately, people tend to forget that, which cost them fortune many...