advertising

How TikTok Can Improve Your Business

TikTok is a social media platform that, although is still in its infancy, is soaring high in terms of popularity. At the outset, it looks only like a dance and lip-syncing video. But, if you dig deeper...

WhatsApp Ads Coming From 2020, And That Shows How Desperate Facebook Is!

Facebook is all set to push ads into WhatsApp Stories from next year. During the Facebook Marketing Summit, held this week in the Netherlands, the company disclosed that ads would start appearing on WhatsApp Stories from 2020. Olivier Ponteville, the digital...

Online Advertising Fraud In 2019: $42 Billion Is Expected To Go Down The Drain Worldwide

The revenue loss due to online advertising fraud in 2019 would increase by 20%, and a whopping 185% between 2018 and 2023. The increasing number of internet users worldwide is attracting the eyeballs of brands which are pouring the enormous...

Social Video Ad Spending in US: Over $10 Billion In 2019, Account For 28% of Total Video Ads

The rising popularity of video content across all the social media platforms is a testimony to the fact that the future of digital marketing belongs to social video. According to e-Marketer forecast, digital marketers would invest lavishly in social video...

Analysing PPC metrics Report Is Crucial For The Success Of Your Campaigns

When we talk about internet marketing, PPC (Pay Per Click) works as a big brick in the wall. In the times today, most online businesses depend on it and that is no wonder. 45% of small & medium businesses are...

Facebook Q4 2018 Result: The Eye Popping Highlights

You may love it, hate it but can't ignore it! And, no other than Facebook Inc. (NASDAQ:FB) justifies it better. Despite all the hullabaloo, hue and cry against the world's largest social media platform in that led detail clarification by...

Mobile Ad Spend In India: 71% Of Total Digital Ad Spend By 2023 [REPORT]

The exploded adoption of smartphones and increasing digital content consumption has convinced brands to increase their share of mobile ad spend in India. It is estimated that mobile will account for 71% of total digital ad spend in India in...

Facebook Quarterly Revenue By Segment: Q1 2010 – Q4 2019

The above graph represents Facebook revenue by segment - Advertising, and Payments and Other Fees, starting from Q1 2010 to the most recently completed quarter. Facebook...

Jio Announces Partnership With Screenz For Interactive TV Solution

The Mukesh Ambani led start-up Reliance Jio is keen at striking it rich in extremes of the media and entertainment business. Reliance Jio Infocomm Ltd released a Press Release dated May 17, 2018, titled "Jio Announces Exclusive Partnership with Screenz...

Facebook Is Losing Big Time To Google: Referral Traffic Down by 25% in 2017 [REPORT]

Despite the swelling user base and increasing profit with each passing quarter, Facebook Inc. (NASDAQ:FB) is finding it tough to compete with Google, when it comes to generating referral traffic to brand websites. After dominating the referral traffic market...
- Advertisement -

Latest News

Tech Mahindra Total Expenses by Quarter

The above graph represents...
- Advertisement -

Apple iPhone 9 Launch: Not The Date, The Price That Could Turn Heads!

The much-awaited launch of iPhone 9, aka iPhone SE 2, could take place on Sunday, April 5, 2020. Apple...

Ecommerce Players, Including Amazon And Flipkart, To Lose $1 Billion Due To Covid-19?

With India now experiencing a country-wide lockdown for 21 straight days along with the talks of plunging into recession in the near...

Tech Mahindra Employee Utilization by Quarter

The above graph represents the growth in Tech Mahindra...

Tech Mahindra Onsite vs Offshore Revenue Share by Quarter

The above graph represents the Tech Mahindra onsite vs...