Thursday, February 23, 2017
Business

Business

Canadians Are Spending More Time Online Watching Videos : Online Ad-Spending On Videos Set...

Canada has the second highest internet usage across the globe, with users spending more than 41 hours per month online. With its high internet usage, the country also indicates which way the internet usage trends across the globe are headed....

Generating Leads Was A Major Concern For 41% Of B2B Marketers. Nearly 40% Of...

As the first quarter of 2014 has kicked off, marketers from various B2C and B2B firms are busy collecting data, stats, figures and ideas to frame their marketing strategies, allot budgets and a lot more. According to a survey...

Online Video Increases Consumer’s Understanding Of Brand Products By 74%. [INFOGRAPHIC]

Demand for online video content by information seekers is rising at an explosive rate across the globe. People love browsing for information in the video format due to better understanding and a more apt description of the required information....

Mobile Advertisement Q3 2013 : Entertainment, Retail Grab Maximum Marketing Dollars !

The explosive growth in the global Smartphone industry has caused brand advertisers to start channelising their marketing efforts towards mobile users. In Q3 2013, Smartphone sales surpassed feature phones and mobile advertisement has started getting highest ever traction from the...

B2B Marketing : Inbound Marketing Costs 62% Less Per Lead Than Outbound Marketing [INFOGRAPHIC]

Social Media and latest technology powered inbound marketing techniques have revolutionized the way business of sales in the B2B industry takes place. B2B marketers are largely using Facebook Inc. (NASDAQ:FB), LinkedIn Corp (NYSE:LNKD) and Twitter Inc. (NYSE:TWTR) to generate leads....

With Desktop Online Sales Worth $1.198 Billion, Black Friday Recorded The Holiday Season’s First...

As the holiday shopping season is about to end in the next 30 odd days, brands are hustling with revised offers and deals to ramp up the sales rate and grab a majority of customers. The first 29 days...

Consumer Confidence Index (CCI) To Be Considered For Framing Business Strategies! Must Read For...

A majority of upcoming brands across the globe invest heavily in advertisements, operations, marketing and other business segments expecting flourishing results on long-term basis. But, few countable ones spend time and money in analyzing or studying the consumer behavior, economic...

Loyalty Programs Favored By 92% Of Consumers From Developing Countries Of Asia! [STUDY]

With the emergence of an endless number of brands across products of various categories, consumers are effectively choosing /switching brands based on their requirements, buying capacity, additional incentives provided by retail stores and other criteria. Brands are innovating by...

Customer Tenure, FRT(First Reply Time) Are Decisive For Customer Satisfaction [STUDY]

Good customer service is the lifeline of any business. Brands can grab in new customers by offering discounts and attractive deals but firms will remain profitable for long periods only if they are able to convert at least a few...

Content marketing For B2B Marketers: LinkedIn,SlideShare Usage Is On The Rise! [REPORT]

Content marketing, recently added to the list of business objectives of B2B and B2C firms, is a fairly new subject and is yet to be embraced by a majority of the marketers. Marketers who are aware of various content marketing techniques and...

I.T. Services Edge Out The Rest In Customer Satisfaction Rate! Emerging Markets Focus More...

Customer Satisfaction has emerged as one of the prime business objectives for any firm. Majority of companies across various sectors are striving hard to improve customer satisfaction rate. If we look at Q3, 2013, most of the firms have...

Conversion Rate Optimisation (CRO): The Next Big Thing For Online Brands To Ensure Success,...

Majority of marketers spend in millions for advertising to attract fresh audience, but very few are able to contain the attracted brand fans for long-term association. Conversion Rate Optimisation (CRO) is important for any online firm to drive maximum...

Customer Satisfaction Should Be The Prime Motto Of Online Brands! Reflects Growth Of A...

The most valuable asset for any online brand which decide its success rate are its customer. It is important for all brands to keep their customers satisfied and make sure their queries are entertained on time. Whenever a consumer is...

Worldwide Marketing Emails Recorded Highest Click Rates Of 4.9% On Fridays! Tips For Marketers...

Email marketing is on the rise, especially in terms of  brand building, purchase and more such closely related factors. Brands use Email marketing to keep their followers updated with news about the latest products, services and special festival offers...
Coca-Cola Happiness Machine Park Campaign

Coca-Cola Instant Park: Take Off Your Shoes And Open Happiness [VIDEO]

A sunny afternoon and you are at middle of one of the busiest streets with no refreshments or garden close by. Suddenly, you see a coca-cola bottle-shaped giant green park with big trees and green grass, appearing at centre...

Samsung Galaxy S4 60 Minutes Challenge: Stare It To Win It [VIDEO]

If there could be an easiest way to own a Samsung Galaxy S4, then this is it. All you have to do is stare at it uninterrupted for 60 minutes straight. And, don't try to play foul as Samsung...

Latest Articles

10 Lakh People Win Rs.153 Cr For Making Digital Payments In...

The Indian Government-backed Niti Aayog has rewarded about 10 lakh people in India with over Rs. 153.5 crore for using digital transactions.The government initiative...

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