Business

Online Education Startup Simplilearn Acquires US Based MarketMotive

Sometimes, even being the 11th fastest growing startup in India or training over 400,000 professionals across 150+ countries, led by 2,000+ qualified trainers, falls short of set expectations. And that’s when it’s time for entry into new markets and...

Global B2C Ecommerce Sales To Reach $1.5 Trillion In 2014: APAC To Drive The Growth !

The explosive adoption of internet and mobile phones in emerging markets will push the global business-to-consumer (B2C) ecommerce sales to hit $1.5 trillion in 2014, resulting in 20.1% increase in sales as compared to last year. Constantly increasing number...

Canadians Are Spending More Time Online Watching Videos : Online Ad-Spending On Videos Set To Grow To 360.5 Million CAD By 2016 [Study]

Canada has the second highest internet usage across the globe, with users spending more than 41 hours per month online. With its high internet usage, the country also indicates which way the internet usage trends across the globe are headed....

Generating Leads Was A Major Concern For 41% Of B2B Marketers. Nearly 40% Of B2C Marketers Were Worried About Driving Sales. [REPORT]

As the first quarter of 2014 has kicked off, marketers from various B2C and B2B firms are busy collecting data, stats, figures and ideas to frame their marketing strategies, allot budgets and a lot more. According to a survey...

Online Video Increases Consumer’s Understanding Of Brand Products By 74%. [INFOGRAPHIC]

Demand for online video content by information seekers is rising at an explosive rate across the globe. People love browsing for information in the video format due to better understanding and a more apt description of the required information....

Mobile Advertisement Q3 2013 : Entertainment, Retail Grab Maximum Marketing Dollars !

The explosive growth in the global Smartphone industry has caused brand advertisers to start channelising their marketing efforts towards mobile users. In Q3 2013, Smartphone sales surpassed feature phones and mobile advertisement has started getting highest ever traction from the...

B2B Marketing : Inbound Marketing Costs 62% Less Per Lead Than Outbound Marketing [INFOGRAPHIC]

Social Media and latest technology powered inbound marketing techniques have revolutionized the way business of sales in the B2B industry takes place. B2B marketers are largely using Facebook Inc. (NASDAQ:FB), LinkedIn Corp (NYSE:LNKD) and Twitter Inc. (NYSE:TWTR) to generate leads....

With Desktop Online Sales Worth $1.198 Billion, Black Friday Recorded The Holiday Season’s First Billion Dollar Day! [REPORT]

As the holiday shopping season is about to end in the next 30 odd days, brands are hustling with revised offers and deals to ramp up the sales rate and grab a majority of customers. The first 29 days...

Consumer Confidence Index (CCI) To Be Considered For Framing Business Strategies! Must Read For Marketers [STUDY]

A majority of upcoming brands across the globe invest heavily in advertisements, operations, marketing and other business segments expecting flourishing results on long-term basis. But, few countable ones spend time and money in analyzing or studying the consumer behavior, economic...

Loyalty Programs Favored By 92% Of Consumers From Developing Countries Of Asia! [STUDY]

With the emergence of an endless number of brands across products of various categories, consumers are effectively choosing /switching brands based on their requirements, buying capacity, additional incentives provided by retail stores and other criteria. Brands are innovating by...
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The biggest tech trends in 2022 that will redefine the industry

The Tech world has seen an exponential rise in the last decade or so and the innovation does not...
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