Technology

Facebook has always been worried about the monetization of its mobile app/mobile-optimized web page. Facebook's mobile subscriber base is increasing with dizzying pace days-over-days and this time, it really needs to ensure quality mobile experience to users. Previously, the...

Indiscriminately, the scenario of Indian telecom industry has steadily been changing over the past few years and now, the country is the world’s second largest market in terms of subscriber base. Availability of low-priced devices, affordable services by carriers...

In February this year, honorable Supreme Court of India cancelled all 122 telecom licences after hearing the petition of irregularities in 2G auction held in 2008. Indian Telecom companies have always been against the move of newly proposed auction price for...

The number of smartphone in use surpassed 1 billion milestone in Q3 2012.  The data consumption on mobile handsets is continuously increasing with dizzying pace, and now, data appetite users are looking for 4G LTE enabled smartphones. It's pretty...

Business-to-customer marketing refers to the tactics and best practices used to promote products and services among consumers. B2B & B2C markets are entirely different in many ways depending on the targeted market - which we are targeting - and...

India is the world's second largest country in terms of mobile subscription, despite internet penetration in the country is not up-to-the-mark. In March 2012, India had around 23 million wired Internet subscribers and among all, 14 million had broadband connections. However,...

SEO/Search Marketing is the important part of B2B Marketing. There is an endless myth that many believe as facts. However the Myths of B2B SEO can cost you more than expected in the industry. We will run through some of...

The complex e-payment gateway setup process in India and mistrust towards e-payment among Asian shoppers/retailers could significantly damage the growth of global e-business industry. This could have direct impact over M-commerce which is already being challenged by the explosive...

In last 12 hours, I bumped numerous times with the ‘news’ floating around almost every news portal, blog and social networks – Bharti Airtel has become world’s 4th largest Telecom operator in terms of number of subscribers. Be it...

Organizations and people across the globe are showing more confidence in advertising as global advertising spend in first half 2012 is increased by 2.7% compare to same duration in 2011. And the growth is primarily driven by Internet Ad...