Sales

Getting past customers to purchase again is several times cheaper than acquiring new clients. This statement is especially true for a crowded eCommerce market where ads, clicks and conversions constantly rise in cost.  That’s why online entrepreneurs should pay...

In that popular comedy, How to Lose Friends and Alienate People, comedian Simon Pegg bungles his way throughout the movie and almost severs relationships with his company’s top clients. While this is funny on screen, real life may not...

The world has changed since the last global financial crisis. And so has the way we buy or sell. From offline to online a number of buying and selling platforms have emerged in the last decade. But, one among them...

This year’s holiday shopping season witnessed some of the biggest sales days for top brands worldwide. Customers widely followed couch commerce, as the retail brands had provided all possible ideal deals and offers to drive online sales, which increased...

Cell phone has become a very important part of every person’s life. Majority of people on this planet owns atleast one mobile device and, out of that almost 60% of them have got Smartphone. The dependency over mobile devices...

In Asia it has never been easy for Merchants to accept the effectiveness of E-Mail marketing till last year. People still used to log-in to their Inbox for checking their emails and sending the replies. Scenario is no more same now. A recent survey conduced by e-Dilaog, a GSI Commerce Marketing Services division, reveals that 67 per cent of consumers in Asia-Pacific have made a purchase in a store or over the phone as a result of receiving a marketing email.