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Xiaomi Splits Redmi As Separate Brand To Strengthen Its Market Presence

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The highest selling smartphone manufacturer in India has just split from one of its most successful line of smartphones. Xiaomi will be allowing their Redmi range of smartphones to become an independent brand of its own. However, it will still continue being a subsidiary of the Chinese company. There is already a launch date scheduled for the new brand...

Realme: What Is Oppo Up to With The New Online Exclusive Smartphone Brand in India?

World's second-biggest smartphone market has experienced a major shift since the resurgence of Chinese smartphone OEMs. While a majority of smartphone OEMs found it tough to stay deal with the ongoing cut-throat competition, the meteoric rise of Xiaomi has influenced many rivals to replicate its strategy. Oppo, the fourth largest smartphone maker in India, is apparently following the bread-crumb trail...

Sales of Xiaomi Smartphones In India Fuelled Over 2 Million Units: Exclusive Strategies Paid Off !

The smartphone market in India possesses an enormous opportunity for smartphone manufacturers. In CY Q3 2016, smartphone shipment in India reached 32.3 million units, registering YoY growth of 11% and QoQ growth of 17.5%. The shipment has crossed the 30 million mark for the first time. Amidst this growth, the Chinese smartphone maker,  Xiaomi sold over a record 2...

Xiaomi Redmi 2: I’m Loving It [User Experience]

Xiaomi-redmi-2-review
With the recent decline in the Indian smartphone market, it is evident that the next big push for growth will come from low-cost smartphones that will get the consumers to move from feature phones to entry level smartphones. Manufacturers like Xiaomi, Micromax, Karbonn, Motorola, Lenovo among others have already been rushing to bring in low-cost entry level smartphones to...

Redmi Note 3G And 4G: Bang For The Buck [User Experience]

xiaomi redmi note 4G
You might wonder, right on the day when Xiaomi is busy in the launch of its flagship 5-inch Mi4 smartphone and when most of the tech reviewers and bloggers have already spoken enough about the Redmi Note, both 3G and 4G variant, what sense it would make for another review of the devices that were introduced two months ago. Most...

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