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In a world growing increasingly aware of internet privacy, many apps are vying for collecting numerous data points from their users. So, how does one pick out the good apples from the bad? A recent report by the cloud storage...

Trust, arguably the currency most of value. Arguably the most difficult to build. And in today’s world, where social media is one of the primary chutes of information and data carriage, the onus is more on the services to inspire...

If you are someone who is fond of spilling every little micro-detail about your personal life on social media, then what you're about to read will help you come to terms with a scary reality! In Milan, Italy, a group...

Over a decade ago, a term called ‘photo addiction’ never existed. The era of smartphones with better camera opened the gates for this new idea. Seizing the opportunity of the new found market Mike Krieger and Kevin Systrom launched Instagram...

The social media behemoth Facebook Inc. (NASDAQ: FB) just got slapped with two massive lawsuits. On Wednesday, the Federal Trade Commission along with a whopping 48 state attorneys general filed two suits, both of which are centred around Facebook's acquisition...

Every coin has two sides. For Facebook Inc. (NASDAQ:FB), the positive side says that it has launched interesting, new features to further its reach among the users. The other side has ‘trust issues’ engraved upon it. Let us traverse through...

There is no denying that successful tech vloggers can boost the visibility of a brand on Instagram. Today, Instagram is among the most effective social media networks for engagement. With more than 1 billion monthly active users (MAUs) on...

In the month of August, when Facebook launched Instagram Reels as an in-app feature, common perception suggested that the social media behemoth did so to eat into Tiktok's market space. However, as always, the CEO Mark Zuckerberg has been thinking...

When it comes to privacy, the Mark Zuckerberg led social media behemoth Facebook Inc. (NASDAQ: FB) always manages to land itself in trouble every now and then.  A recent lawsuit filed alleged Facebook for spying on Instagram users by secretly...

Social media influencer marketing, or simply influencer marketing, has become a very popular model for advertising and engaging audiences for brands in recent years, due to the overwhelming increase in the use of social networking sites and other digital...