Engagement
Brief
Innovative Ways Companies Engage with their Customers
Aarzu Khan - 0
With each passing day, it is becoming harder and harder to win a bigger market share unless your company has something different, something exciting that will attract new customers that other companies aren’t offering. Today’s consumer really wants a...
Brief
Companies Are Still Insolent About The Potential of Mobile Platforms [INFOGRAPHIC]
An infographic released by Localytics reveals the lack of innovation in marketing by a number of companies. Technological advances are the order of the day but companies are not moving along with the technological advancement in their businesses which...
Brief
Top 3 Metrics To Know If Users Are Engaging with Your Website
Aarzu Khan - 0
Nowadays, an effective website is the most important aspect of a digital marketing campaign. Every website needs good, quality content that will grab people’s attention, otherwise, consumers will likely not be interested in the product/service. Creating an effective content...
Brief
70% Facebook Pages Are Almost Dead: Business Pages Are Failing To Capitalize !
A recent study over Facebook Pages is shocking, revealed that 70% Pages are updated less than once in every 30 days, tagging them almost ‘dead’ ones. Community and Company Pages are the main culprits behind such devastating outcome; 8...
Brief
How Engaged Are Your Facebook Fans – 63% Pages Are Under Performers !
The explosive growth of social media is primarily being driven by Facebook across the globe. With 1 Billion active users, apparently, Facebook has emerged as the best alternative of Google AdWords in online marketing space. Facebook ‘Fan Page’ is...
Brief
Presence Over Twitter And Pinterest Helps Brands To Improve Facebook Engagement
Now a days Social Media has become a trend for the brand companies to promote their products and inject the idea of "default brand". For example when I say cool drinks, the first thing that pop in the mind...
Brief
Discounts and Offers Are Driving Force Behind Users’ Engagement With Brands [Study]
The debate is undoubtedly not new but still worth to monitor time to time. The behavioural aspect of people towards Facebook and email engagement has always been a challenge, especially for social media and online marketers who want to...
Brief
Facebook To Roll Out ‘Pay-Per-Engagement’ Ad Model: An End Of CPC ?
From last couple of months Facebook is on launch spree of various features to attract more advertisers. Maintaining the trend, today, it has reported that company is running several tests on its Ad platform. The new test is in...
Latest News
Reliance-Future Deal Is Approved By SEBI But Biyani May Not Be Happy With It!
Despite Amazon trying its best to stick a fork between the Reliance-Future deal, the Indian market regulator...
Brief
Skeletons in the Closet? Google-Facebook Involved in Secret Online Advertising Deal
If you can’t beat ‘em, join ‘em. And when two titans happen to decide upon an alliance, there are bound to be...
Brief
The Sudden Reappearance of Missing Jack Ma Leaves People Guessing About Many Things!
Jack Ma was preparing to publicly float Ant Group - what was billed to be the largest IPO in the world in...
Apple
Apple Foldable iPhone May Surprise You, But It Won’t Launch This Year!
Rumours of a foldable iPhone have long been circulating on the internet. However, until now there was little to no indication Apple...
Brief
Snapchat Spotlight: A New Way for Creators to Earn Money
Short-form video applications have increased overwhelmingly in popularity in recent times. The surge in this format of online content, according to most,...