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ad spending in india

Ad Spending In India 2018 – 2019: Promising Forecast Spells Good News For Publishers

It's a good time for Indian ad industry, given the recent findings. According to the recent report from Magna Global, India leads the world in 2018 and beyond as ad spending in India is estimated to grow with a record...
youtube subscription

YouTube Introduces A Unique Way To Monetise Videos

YouTubers are gaining access to a number of novel features to generate revenue from their videos as well as providing furtherance for user engagement. Fans of popular YouTube personalities can now show their support for their favourite creators, without...
Loyalty Program by Flipkart

Flipkart Takes On Amazon With A Unique Style Loyalty Program

As the battle to enjoy the lion's share in customer satisfaction intensifies in the Indian eCommerce system, native eCommerce giant, Flipkart is beck and call, at launching a customer loyalty program by end of July or early August.Reportedly, the...
mobile ecommerce shopping

Is Mobile the Future Destination of E-Commerce for Young Consumers?

The impact of smartphone revolution seems to have maximum impact on the youth or generation Z, as some people like to call them. The way mobile apps have proven their utility, especially among young people is simply unprecedented. From games...
cryptocurrency fraud in india

New $75 Million Cryptocurrency Fraud In India Rattles The Startup World

The hype of cryptocurrency in India has started showing its side effects. One after another the so-called role models of crypto-preneurs are getting exposed as they are accused of running their cryptocurrency based startups like a Ponzi scheme.As per...
Amazon investment india

Amazon Increases Investment In India To Strike Back At Walmart

On the deck for decades now, Walmart has been striving to pillow its online offerings, in the ever-growing eCommerce sector. The upshot of Walmart’s interest in India is the latest sequel to the erstwhile retailer’s battle with Amazon. However,...

Microsoft Takes A Dig At Amazon Go: Introducing Check-Out Free Retailing

Standing in a long queue, waiting for check-outs, can now easily be a thing of the past. According to hot-off-the-press reports by Reuters, Microsoft Corporation (NASDAQ:MSFT) is striving on technology that can primarily enable and boost check-out free retail stores. Reuters...
time spend on mobile internet overtakes TV

Are Millennials Today Abandoning Traditional Cable TV For Internet? [STUDY]

The long-standing keepsake of old media—cable TV—is falling to pieces. And, surprisingly, the one to put the last nail in its coffin is the viewer's new found love for the Internet. As per the survey by Zenith, the internet is finally...

India eCommerce Market to Hit $32.7 Billion in 2018: Third Highest in Asia-Pacific [REPORT]

India entered the eCommerce market after 2010, amidst a steady-growing GDP and has taken its advantages in the e-commerce field. This advantage can be made substantial with the recent study by eMarketer which claims that Retail eCommerce sales in India...

The Four Essential Traits To Select A Right Web Hosting For Your Organisation

There are over 1.58 billion websites the internet, hosted through 217.8 million unique domains by the end of May 2018. While the number of increasing websites on the internet is a sign of fueling competition in competition, it's essential...
Key-Benefits-of-Cloud-Computing

Convincing Reluctant Business Executives to Use the Cloud is A Fine Art

Companies across the globe have shifted to the cloud for better security. It’s an especially beneficial move for organizations that face many privacy issues, such as in the pharmaceutical or medical industries.The cloud has proved to be one of...
mobile app industry growth india

India Is In The Midst Of An App Boom: How Can You Take Advantage...

When it comes to the smartphone ecosystem, the APAC region, and India in particular, is undoubtedly one of the hottest prospects across the world. We have already analyzed the state of the smartphone market in India at length in the...

Can eBay Re-establish Itself In India With The Surprise Equation

In the backdrop of the recent Walmart-Flipkart deal, reports claimed that eBay could possibly sell its stake in Flipkart that represents as much as $1.1 billion in value to Walmart and exit the Indian firm. While eBay was quick to release...
mistakes while launching eStore

Mistakes Nearly Every Business Makes When Launching An E-Commerce Store

Starting a business from scratch is an exciting and often momentous occasion in an entrepreneur’s life. However, as any experienced businessperson knows, getting a company off the ground is also one of the toughest tasks anyone could hope to...
Jio going global

Reliance Jio Stretches Its Wings For Going Global: Eyes European Market

It has been more than 2 years since Mukesh Ambani-led Reliance Jio disrupted India's telecom market and now the 4G titan is planning for an overseas expansion, starting from Estonia, in Northern Europe. Reliance Industrial Investments and Holdings, which...
alphabet buying flipkart stake

Why Is Google’s Alphabet Reconsidering Flipkart Minority Stake Purchase?

Reportedly, India has maintained its position as the third largest online retail market in the world after China and the USA. Pocketing in benefits, the acquisition of Flipkart by the American supermarket chain, Walmart is considered to be a major attempt of...

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Will The Rising Popularity of Online Smartphone Sales In India Kill...

The online smartphone sales in India is growing at a phenomenal pace. While smartphone OEMs have left no stone unturned to grab a sizable...

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