Varun Nayak

Numerous brands and other publishers are increasingly adopting social media networks like Facebook Inc. (NASDAQ:FB), Twitter Inc. (NYSE:TWTR) and LinkedIn Corp. (NYSE:LNKD) due to heavy user engagement and referral traffic through such sites. The social media titan with a massive...

Social sharing is one of the exponentially rising trends amongst web users across the globe. People prefer engaging with their friends, share interesting news, talk about common topics of interest and engage with their favorite brands on various social...

With increasing usage of Google Inc. (NASDAQ:GOOG) owned Android and Apple Inc.’s (NASDAQ:AAPL) iOS powered Smartphones, the number of malware threats and high risk apps have seen a significant growth. Cyber criminals are making constant efforts to develop efficient...

Social media networks like Facebook Inc. (NASDAQ:FB), Twitter Inc. (NYSE:TWTR) and LinkedIn Corp. (NYSE:LNKD) have provided immense opportunity for web users to express themselves, share their stories , opinions, discuss topics that interest them with their friends and families....

Social Media and latest technology powered inbound marketing techniques have revolutionized the way business of sales in the B2B industry takes place. B2B marketers are largely using Facebook Inc. (NASDAQ:FB), LinkedIn Corp (NYSE:LNKD) and Twitter Inc. (NYSE:TWTR) to generate leads....

Facebook Inc. (NASDAQ:FB) is transforming itself into an information network, as demand for latest news, informative articles and details related to prevailing trends is increasing day-by-day. Media publishers' websites saw an increase in Facebook referral traffic by 170% in the last...

Facebook Inc. (NASDAQ:FB), the king of social media advertisements is planning to devise an all-monetizing Facebook platform. Although, the social media titan drives a major share of advertising (social media industry), it seems to still be unsatisfied or perhaps...

Social media sites like Facebook Inc. (NASDAQ:FB) and Twitter Inc. (NYSE:TWTR) might have revolutionized the advertising world for businesses of all kinds for top brands, SMBs, local brands and every other major sector, yet it lacks behind e-mail marketing...

As the year-end is approaching closer, marketers are busy hustling around gathering reports, data points and results from various sources to plan out strategies for marketing their brands, begin their ad campaigns on a fresh note to gain the...

Social media networks are drastically evolving themselves to battle the fierce competition with top players and emerge as the user's favorite. Facebook Inc. (NASDAQ:FB) which has over 1.189 billion monthly active users is struggling to keep the users engaged...