mobile ads spending

Retail Advertisers Are Betting Big On Mobile: Clothing Accounts 30% Campaigns Alone [Report]

As penetration of smart devices (smartphones and Tablets) is ramping up, the trend of advertising is shifting to mobile platform. Now, 'Retail & Restaurant' brands are more focused on mobile advertising campaign in order to grab the attention of...

Increasing Use Of Location-Based Ads To Boost Mobile Messaging Ad Spend: To Reach $7.4 Billion By 2017

'Mobile advertising' has become one of the important subject that really deserves a lot to focus especially in the today's digital marketing world. At present, advertisers are looking for various forms of mobile marketing that are available for advertising,...

Despite Of High Time Spent And Adoption Rate, Mobile Advertisement Is Still Under-Spending: [STUDY]

From earlier report, the adoption rate of iOS and Android devices are two-folds than internet adoption and four-folds than PC adoption in US. Despite of this, the mobile platform is still lacking to make dollars from ads. However, a...

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Backed By First-Time Shoppers, Flipkart And Amazon Dominated Festive Online Sales in India

It seems like Flipkart and Amazon squeezed the most out of the month-long festive season in India...
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Amazon Gets Slapped With Penalty As GOI Prepares To Tighten The Noose On Ecommerce Players!

In a recent move, the Indian Government slapped Amazon on its wrist for not mentioning the country of origin detail for products...

Facebook’s Past Comes Back To Bite As South Korea Fines Them For 2018 Scandal

The social media behemoth Facebook Inc. (NASDAQ:FB) has once against proved they are the true arch-nemesis of modern-day user-privacy!

Amazon Future Group Dispute Deepens As Singapore Court Turns Down Future Group Plea

The dispute between Amazon and Future Retail is, apparently, far from over anything soon as the Singapore International Arbitration Centre (SIAC) has...

Google Pay Fee On Instant Transfer: An Indication Of Google’s Aggressive Monetisation Strategy?

Google has decided to levy fee on instant payment, starting from the US market. A few days back, Google...